Reid All About it

MAY 21, 2021

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Fri 5/21 at 12 p.m. CAE credits.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. These intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. Technology has its own momentum.

Strategy 272

Strategy Video Technology Innovation 272

WBT Systems

OCTOBER 18, 2016

There has been much discussion lately about the value of digital badges for both association education and certification programs. Due to this, there has been growing interest in digital badging among associations, especially those seeking to engage more millennials in membership. OpenBadges increase visibility for the Association.

Education 150

Education Learning Management System LMS Certificate 150

Reid All About it

MAY 15, 2020

Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Hosts: Canadian Nonprofit Academy and Go to Market Impact.

Puerto Rico 370

Puerto Rico Montana Revenue Conference 370

Reid All About it

SEPTEMBER 22, 2023

You can also use parts of the template for other technology selection projects since prospective vendors will need much of the same information. Amanda Lea Kaiser ) Two mobile engagement strategies to help your association increase Gen Z and millennial membership. Next gen websites. More info/register. 1 CAE credit. More info/register.

LMS 266

LMS Revenue Education Strategy 266

Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Remote work technology. Event safety. If you’re a regular person (i.e.,

St. Louis 341

St. Louis Technology Strategy Conference 341

Aaron Wolowiec

AUGUST 30, 2016

CBE creates opportunities for digital badges, certification and micro-credentials to visually demonstrate ongoing growth and professional development for adult learners who seek career opportunities and advancement without waiting for completion of a terminal degree as the only signal of qualifications for employment. We can do better.”.

Education 180

Education Mooc millennials Certificate 180

Aaron Wolowiec

AUGUST 30, 2016

CBE creates opportunities for digital badges, certification and micro-credentials to visually demonstrate ongoing growth and professional development for adult learners who seek career opportunities and advancement without waiting for completion of a terminal degree as the only signal of qualifications for employment. We can do better.”.

Education 180

Education Mooc millennials Certificate 180

.orgSource

FEBRUARY 27, 2023

You can’t prevent the radical transformations in employment that new technology will certainly introduce. The differentiator now isn’t only the fastest piece of equipment or technology. Digital markets don’t allow room to languish. ChatGPT isn’t writing this post—at least not today. There’s a change going on in business.

Team 88

Team millennials Innovation New York 88

Reid All About it

SEPTEMBER 30, 2016

American Water Works Association’s strategic objective to expand into seven priority markets was accompanied by the mission statement, “Better World Through Better Water.” Hear about the opportunities and challenges faced by a US association in penetrating the India market as well as the lessons they learned. More info/register.

Maryland 150

Maryland millennials Education America 150

Association Success

JUNE 24, 2019

We are seeing an increasing number of freelancers in the United States and more change than ever in the freelance job market, as shown in this Upwork study. When you combine this with technology advancements, you have a convergence really driving the freelancer industry. LEVERAGING TECHNOLOGICAL TOOLS.

Certificate 112

Certificate United States Tools millennials 112

Aaron Wolowiec

JANUARY 12, 2016

The demand for knowledge will continue to grow this year, specifically the focus on certification programs. In fact, Abila predicts certification revenue will surpass membership revenue in 2016. For many members, certification has greater perceived value and affords a significant career edge that mere membership can’t provide. “For

Certificate 100

Certificate Revenue System millennials 100

Higher Logic

MAY 29, 2020

This is how you can prove your new member community will be a valuable technology investment. The goal: If your organization offers certifications, continued education, or trainings as membership benefits, your leadership may want to boost involvement in these areas to grow non-dues revenue. Growing Non-Dues Revenue. Staying Relevant.

Social Media 254

Social Media Tools Member Engagement Revenue 254

EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. Choosing when your renewal efforts begin and end, how to frame your messaging, and what marketing channel you’ll use can make all the difference in your retention rates. The solution?

Member Engagement 130

Member Engagement Strategy Software Social Media 130

.orgSource

MARCH 18, 2024

There are endless unanswered questions about where technology, and particularly AI, will take us, our lifestyles, and our careers. Beyond technology, there are cultural shifts that are making a major impact on the association community. Our lost innocence isn’t a bad thing. Sharon offered an idea that has been on my mind for some time.

Examples 88

Examples Revenue millennials Strategy 88

WBT Systems

MAY 15, 2018

The global corporate online training market is expected to grow by nearly 10% annually over the next five years. that we’re hosting with our friends at Talented Learning: How to Scale Online Learning: B2B Market Strategies for Associations. Who will the companies in your industry choose to educate their employees?

Education 155

Education Mooc Course Revenue 155

Higher Logic

MARCH 27, 2020

Strategist, and Tara Pawlak, Community Brands Director of Marketing, shared top strategies that associations are using to grow their young professional membership, including: Young member priorities, like job opportunities and professional development. Certification/Continuing Education. Professional Growth.

Recruiting 240

Recruiting Recruitment Member Engagement Communications 240

Reid All About it

JULY 16, 2021

Definitely look at what he has to say, especially if you’re using labels like Gen X, Millennial and Gen Z. Usability testing is the latest version of that phenomenon—and it’s a good thing to learn about over on the Fionta blog since it solves lots of problems and increases the value of your technology investments. Usability testing.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

MARCH 2, 2018

The best marketing for educational programs is content marketing , said LMS provider WBT Systems—and I agree. Content marketing helps you develop a relationship of trust with the reader because you’re providing them value, not spewing promotions at them. The consensus on the value of marketing personas is starting to shift.

DC 122

DC Chicago millennials Washington 122

Reid All About it

AUGUST 27, 2021

So, in Psyche , Cort Rudolph says, “Quit the millennial bashing!”. Nir Eyal would like you to stop calling everyone “ addicted to technology.” I don’t think technology is to blame. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events.

Tampa 200

Tampa Revenue Education Content 200

Reid All About it

OCTOBER 21, 2016

Tagoras , a consulting and education firm specializing in the market for lifelong learning, invites you to participate in a survey that will help our community better understand how membership organizations use or don’t use social technologies to deliver learning. Developing and Implementing Marketing Personas. 1 CAE credit.

Survey 150

Survey Louisville DC Maryland 150

Reid All About it

DECEMBER 13, 2019

The weekly list of free educational events and resources for the association community… I just bought a wreath at the farmers market and I’m listening to the Christmas Cocktail Jazz playlist on Spotify. Culture is a true business function, like IT or marketing, and requires processes, systems and internal positions to support it.

Raleigh 259

Raleigh Review Class Education 259

.orgCommunity

FEBRUARY 6, 2019

One in three Millennials has a side gig, and by 2020, 50 percent of employees will be participating in the freelance economy. The Millennials are queuing up for those spots. The jobs that are unchanged by AI and technology will be as obsolete as dial phones and typewriters. Grow Market Share. Demographics. Acceleration.

Certificate 60

Certificate Illinois millennials Education 60

Reid All About it

MARCH 22, 2019

They advise associations to “ rethink how you approach needs assessments if you wish to develop and deliver relevant, useful education that meets existing market needs and anticipates future needs.”. Dan Hickey at DelCor describes the seven steps your association should take when building a technology project team. More info/register.

Arlington 170

Arlington DC Washington LMS 170

Reid All About it

JULY 15, 2016

Learn how to evaluate an Association Management Software based on important, often overlooked criteria; avoid hidden costs you may not see on the surface; and attract next generation thinkers and staff with a strong technology platform. From Millennials to Boomers: Connecting with Members at Every Age. More info/register.

North Carolina 150

North Carolina Austin Innovation Washington 150

Associations Now

JANUARY 25, 2017

While most associations are plotting out recruitment strategies for millennials, membership professionals need to be thinking about a younger generation entering the workforce this year. After all, I’m a millennial, which according to science means I’m a narcissist— but don’t you dare call me that.)

millennials 40

millennials Ohio Membership Management Survey 40

Aptify

APRIL 4, 2018

A year ago, Community Brands was formed when we brought together association and nonprofit technology leaders Abila, Aptify, NimbleUser and YourMembership. It’s hard to believe another year has gone by, and what a year it’s been.

Innovation 56

Innovation Florida Technology millennials 56

Association Adviser

JUNE 27, 2018

There’s an effort to say, “Well, Millennials want to be involved in this type of program,” but there’s no real data behind Millennial preferences in associations that differs from other age segments. That’s not just a Millennial thing; that’s a societal thing. You couldn’t identify them based on age. They want to see value.

Certificate 61

Certificate Class millennials Resources 61

Associations Now

JUNE 28, 2017

Preliminary findings from this year’s Marketing General Membership Benchmarking Report indicate that membership growth is holding its own amid a whirl of challenging external forces. Where people are engaging now when it comes to membership is on social networks, through online webinars, certifications, and young professional groups.

Certificate 65

Certificate Survey Recruiting Recruitment 65

Association Adviser

JULY 23, 2018

More than ever , individuals are seeking resources for continual learning to enrich themselves personally and set themselves apart in the job market. The degree will always be an important credential, but it won’t always be the gold standard,” said Jim Fong, director of UPCEA’s Center for Research and Marketing strategy.

Certificate 61

Certificate Education Class millennials 61

Reid All About it

MARCH 3, 2023

WBT Systems shares several association examples of self-assessment tools and programs for choosing a career path or course of study, preparing for a certification exam, or improving business practices and policies. Host: ASAE Technology Professionals Community Fri 3/3 at 4 p.m. Subscriptions. Sponsorships. More info/register.

Revenue 39

Revenue Tools Education Member Experience 39

Reid All About it

AUGUST 9, 2019

The most important element in marketing and communications is segmentation, says MemberSuite. After reading their post on how to get started with marketing segmentation , I’d have to agree. Hosts: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. or subscribe for updates.

Columbus 39

Columbus North Carolina LMS millennials 39

Reid All About it

MAY 20, 2022

MemberSuite recounts the value of certifications and certificate programs to the individual and their employer. Wonky technology can be really exciting when you get a sense of the potential it can deliver. Must-have technology. Host: Brandt Krueger, founder Event Technology Consulting. Promoting credential value.

Arlington 41

Arlington Project DC Technology 41

Reid All About it

SEPTEMBER 20, 2019

If you’re in the market for new technology, DelCor shares 11 questions you should ask during reference checks on an association technology vendor —and a little additional advice as well. Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Host: Rogue Tulips LLC.

DC 34

DC Washington Baltimore Certificate 34

Association Adviser

JUNE 30, 2016

Sessions should represent at least 50 percent of the traffic, which most likely indicates your site is properly marketed and optimized for the major search engines. Rita Chen Fujisawa, vice president and VOO, California Association of Health Facilities, said CAHF members tend to be late adopters of technology. Show me that benefit.”.

Tennessee 60

Tennessee Class Georgia Certificate 60

Reid All About it

SEPTEMBER 13, 2019

WBT Systems explains how to increase your sales to nonmembers , an underappreciated market segment with huge potential. MemberSuite describes how technology (beyond the conference app) can help you improve the event attendee experience. It’s not just Millennials. 8 Ways to Get Gen Z and Millennials to Give.

DC 34

DC Washington Revenue Review 34

Reid All About it

MARCH 13, 2020

I like the curated approach of the MIT Technology Review’s Coronavirus Tech Report. Meanwhile, many Gen Z and Millennials are still trying to get a handle on the whole adulting thing. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. A bit more geeky but worthwhile, Coronadaily.

DC 44

DC Washington Revenue Communications 44