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Association Brain Food: 4.19.24

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If you work with chapters, components or affiliates, this post will give you a sense of how it will feel to hang out with your community at CEX: Association Component Exchange hosted by Billhighway, Impexium and Mariner Management in Chicago on May 7 or in DC and online on May 10. Education + mentoring. Consultant/founder wisdom.

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Association Brain Food: 3.24.23

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If your association hasn’t yet tackled this project or you’re open to further tweaking, Impexium describes the elements of an exceptional member onboarding experience. Sponsorship strategy. PAR explains why a business development strategy is vital to association revenue health. Location: Chicago IL. 1 CAE credit.

Revenue 227
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Association Brain Food: 6.30.23

Reid All About it

WBT Systems provides strategies for offering professional development as an employee retention tool. Hear about the benefits of corporate partnerships, how to identify potential partners, and strategies for building and maintaining successful partnerships. Location: Chicago IL. Employee retention. Non-dues revenue partners.

Chicago 205
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Association Brain Food: 5.5.23

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Our topic this month is association engagement with Amanda Lea Kaiser, author of Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community. She is an in-demand speaker for association leaders worldwide and is at the forefront of exploring how member and attendee engagement is rapidly changing. .

Chicago 205
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Association Brain Food: 6.9.23

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Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Actually, this is a good idea when writing any content. They also share change management strategies for change-fatigued association professionals. Some of these strategies are new to me but look very promising.

Revenue 205
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Association Brain Food: 6.2.23

Reid All About it

Someone who fills out a form to download content is NOT a lead. They’re interested in the content, that’s it. Instead, nurture them with related content. If you plan to select a new AMS in the next year, make plans to attend AMS Fest—it’s held twice a year, once in Chicago and once in the DC areas. More info/register.

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Association Brain Food: 7.7.23

Reid All About it

Check out the content lineup if you haven’t already. Teri Carden—the mastermind behind AMS Fest before selling it to Association Trends—and her team are known for creating enjoyable educational experiences. Hear about newsletter best practices to increase engagement and curate outside content. Location: Chicago IL.

Tools 195