Reid All About it

MAY 12, 2023

WBT shares seven MOOC business model strategies you should definitely steal. shares 15 ways to improve your newsletter content and delivery. Using uncommon strategies from her book Elevating Engagement , learn how to create an energized and highly motivated membership. Location: Chicago IL. Membership tiers. But do you?

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Chicago Newsletter Mooc Education 200

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MAY 5, 2023

Our topic this month is association engagement with Amanda Lea Kaiser, author of Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community. Hear about a range of strategies and practical tips to help you shape the culture of your association and foster a more engaging and collaborative environment for your members.

Chicago 205

Chicago Education Certificate Revenue 205

Reid All About it

JUNE 2, 2023

Someone who fills out a form to download content is NOT a lead. They’re interested in the content, that’s it. Instead, nurture them with related content. If you plan to select a new AMS in the next year, make plans to attend AMS Fest—it’s held twice a year, once in Chicago and once in the DC areas. More info/register.

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Technology Chicago Education System 195

Reid All About it

JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Actually, this is a good idea when writing any content. They also share change management strategies for change-fatigued association professionals. Some of these strategies are new to me but look very promising.

Revenue 205

Revenue Content Chicago Leadership 205

CMA Solutions

JUNE 16, 2022

SEO, blog content) create the highest quality source leads with a 14.6% Your SEO strategy should be clear: Move your brand on the first page of search engine results. At CMA, we devise a thorough SEO strategy for every digital marketing campaign that addresses three critical components of our award-winning program. close rate.

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Strategy Press Release New Jersey Illinois 52

Reid All About it

FEBRUARY 7, 2020

A must-read for content marketers: how to create a strategic editorial calendar. Kelsey Raymond, Content Marketing Institute ). Presenter: Mark Bornstein, VP of Content Marketing, ON24. Wed 2/12 at 4:30 CST – Content & Digital Conversation Circle for Associations & Nonprofits (Chicago IL). Host: ASAE.

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Chicago Baltimore Education Content 243

Reid All About it

JULY 7, 2023

Check out the content lineup if you haven’t already. The list is long but includes competitive intelligence gathering and data analytics, collating information in different formats from content-heavy websites, session topic ideation, attendee engagement and personalization, and networking and matchmaking. Location: Chicago IL.

Tools 195

Tools Education Newsletter Chicago 195

Associations Now

FEBRUARY 5, 2020

I ride the train (CTA in Chicago) about 40 minutes each way, and my favorite pastime is knitting! Head of Content, Membership, and Marketing, Exponent Philanthropy. The post We Asked, You Answered: Public Transit Commuter Strategies appeared first on Associations Now. Serenity Greenfield.

Metro 66

Metro Strategy Chicago Newsletter 66

GlowGlobally

JULY 9, 2009

global association strategy, regional planning and local infrastructure to grow your business. Emerging Market Strategy Seminars – Chicago and DC in August. MCI thanks APICS and SHRM for providing meeting rooms at their headquarters in the Chicago and Washington metro areas for these sessions. Chicago, IL 60631.

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Chicago DC Strategy Marketing 60

.orgSource

SEPTEMBER 19, 2023

Our agenda delivers strategies you can put into practice immediately, along with the creative vision leaders need to succeed in digital markets. He is also President and Managing Director of Digital Strategy for.orgSource , and my co-author of the Association 4.0 Pendo, Founding Member of Chicago Law Partners, LLC. Kimberly A.

Revenue 88

Revenue Chicago Leadership Content 88

.orgSource

OCTOBER 31, 2023

Kevin Ordonez,orgSource Managing Director of Business Strategy and I are going to explain why that’s a question everyone should be asking. They’ll be joined by Harriet Bogdanowicz, Chief Strategy Officer at the American Planning Association. We wrote two books on Association 4.0 Chip is a former FBI hostage negotiator.

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Chicago Innovation Revenue Certificate 110

Reid All About it

JANUARY 25, 2019

Some quick hits before we get to the list of next week’s free webinars: More calendar talk: why your association should use a content calendar in 2019. New Year, New Digital Strategy (Association Coffee Talk, Alexandria VA). Let’s start 2019 with a discussion around your digital strategy. Tim Ebner, Associations Now ).

Chicago 170

Chicago DC Content Washington 170

Reid All About it

JANUARY 3, 2020

You can start honing your concentration muscle by reviewing these 16 strategies from WBT Systems for finding more time to focus on deep work. Just one quick hit this week because I haven’t been reading much beyond fiction lately: 20 great books for content marketers published in 2019 (and one in 2020). Location: Chicago IL.

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Chicago New Jersey Arlington Committee 259

Reid All About it

FEBRUARY 3, 2017

Central – Component Relations Chicago Roadshow with Billhighway (Chicago). Location: Chicago IL. How Content Will Transform Your Events, With or Without You. The evolution of content is changing how we learn and connect with the world around us. Presenter: Sourabh Kothari, DES, founder and CEO, Not-Content, Inc.

Los Angeles 158

Los Angeles Chicago North Carolina America 158

Reid All About it

JANUARY 10, 2020

Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Take away key criteria for selecting the right format for the right content. CST – The Pros and Cons of Having Corporate Partners (Chicago, IL). Location: Chicago IL. Elise Dopson, Databox ).

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LMS Software Chicago Washington 243

Reid All About it

FEBRUARY 3, 2017

Central – Component Relations Chicago Roadshow with Billhighway (Chicago). Location: Chicago IL. How Content Will Transform Your Events, With or Without You. The evolution of content is changing how we learn and connect with the world around us. Presenter: Sourabh Kothari, DES, founder and CEO, Not-Content, Inc.

Los Angeles 150

Los Angeles North Carolina Chicago America 150

Reid All About it

SEPTEMBER 28, 2018

The weekly list of free educational events and resources for the association community… We’re seeing “an influx of spending and a massive increase in content creation, but a lack of content marketing strategy,” says Jimmy Daly. Don’t publish content just for the sake of content. Location: Chicago IL.

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DC Chicago Washington Video 170

Reid All About it

JUNE 23, 2023

The resulting benchmark report shares key trends, benchmarks within six marketing categories (research/analytics, branding/strategy, marketing/SEO, UX design/content, technology and team dynamics)—with breakout benchmarks for associations, and recommendations for increasing your association’s marketing effectiveness. Event apps. .

Metro 195

Metro Strategy Technology Marketing 195

Reid All About it

SEPTEMBER 22, 2017

Heed this advice from a content marketing agency that knows its stuff, RepCap, about the two things you need to run a great content marketing program. Discover trends in content distribution to maximize exposure and influence. – Content is Queen (Bee). Or a content refresh? More info/register. 1 CAE credit.

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North Carolina Arlington DC Washington 222

Reid All About it

JULY 14, 2017

Understand how to use content, data, analytics, and modeling to capitalize on the key information your organization collects and boost productivity in an increasingly complex world. Discover strategies to become “future wise.” Ann Dermody, content marketing manager for government relations & advocacy, CQ Roll Call.

Chicago 166

Chicago Minnesota DC Process 166

Reid All About it

JUNE 2, 2017

If you can’t make it to AMS Fest in Chicago next week , stay tuned for my reports. As a writer and a learner, I love content hubs, and so does Imagination, a content marketing agency serving the association space. Check out their series of posts about content hubs. Wed/Thu June 7-8 – AMS Fest in Chicago.

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Raleigh Chicago DC Washington 150

Reid All About it

DECEMBER 1, 2017

Presenters: Jamie Notter, Partner, WorkXO Solutions, and Dan Stark, Director of Product Strategy, NimbleUser/Community Brands and former association executive. 2018 Industry Forecast: Strategies & Tips for the Year Ahead. CST – Chapter Roundtable (Chicago). Location: Chicago IL. More info/register. Join the D.C.,

North Carolina 158

North Carolina Chicago Washington DC 158

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APRIL 21, 2017

CDT – Billhighway Chapter Roundtable (Chicago). Location: Chicago. Learn how forward-thinking event professionals are using interactive mobile communication strategies to engage users, how to take advantage of mobile and gain user insights, and where mobile can fill the gaps in your marketing mix. Tue 4/25 at 12 p.m.

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DC Chicago Washington Learning Management System 170

Reid All About it

JUNE 16, 2023

– Knowledge Transfer and Succession Planning Strategies for Your Event Tech Don’t wait until people start resigning to implement a knowledge transfer strategy. What is the current state and the future outlook for content ownership and intellectual property for AI-generated content? 1 CAE credit. More info/register.

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Project Tools Revenue Metro 195

Associations Now

DECEMBER 11, 2015

Content marketing isn’t just for recruiting, retaining, and engaging members. Some How-Tos of Content Marketing. I blogged last year about how destinations are skipping the traditional sales pitch and refocusing their efforts on content marketing when it comes to targeting and building relationships with meeting planners.

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Content Marketing Chicago United States 40

Reid All About it

SEPTEMBER 29, 2017

As a content marketing writer, I love it when the sales and marketing teams collaborate on content ideas. The content marketing agency Imagination shares how you can (and why you should) get the sales team involved in the content development process. CDT – Chapter Roundtable (Chicago IL). Location: Chicago.

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Arlington DC Washington Chicago 150

Reid All About it

AUGUST 4, 2017

After the AMS Fest in Chicago, I gathered my thoughts about the future of the AMS in a guest post for ReviewMyAMS. CDT – Chapter Roundtable (Chicago IL). Location: Chicago IL. Presenter: Mark Bornstein, vice president, content marketing, ON24, Inc. I’d love to hear yours. More info/register. Host: Altai Systems.

Chicago 150

Chicago Massachusetts LMS Guidelines 150

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NOVEMBER 24, 2017

Hear from association professionals about their experience working with these groups, how best to engage with state organizations, and why state organizations are an important part of their advocacy strategy. Using Content to Communicate Your Association’s Value. Content Strategies That Elevate Your Learning Presence. .

Chicago 150

Chicago Recruiting Recruitment Video 150

Reid All About it

SEPTEMBER 8, 2017

Regardless of your association size, your data is one of the most valuable assets you can use to create successful marketing strategies. Host: Gather Content. Presenter: Ellen de Vries, content strategist, Clearleft. CDT – Chapter Roundtable (Chicago IL). Location: Chicago. 1 CAE credit. More info/register.

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DC Chicago Washington Project 153

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NOVEMBER 26, 2021

How the Pandemic Has Reshaped Digital Work and Content. But the same drivers fueling the creation of more digital assets make it harder than ever to collaborate on content creation and manage digital assets. Host: Certification Network Group of Chicago. Rob Carey (moderator), Senior Content Producer, MeetingsNet.

Newsletter 195

Newsletter Revenue Certificate Leadership 195

WBT Systems

APRIL 25, 2017

In the past, they achieved this in part by selling continuing education content to members, either directly or indirectly through conferences and forums. These diverse entities all sell accredited continuing education content — and they’re starting to make a dent in the U.S. Brand Recognition: Anybody can sell educational content.

LMS 252

LMS Certificate Library Education 252

Reid All About it

JANUARY 26, 2018

Five-Steps to a CME Digital Content Strategy. Learn how to corral the enormous body of content available to your organization and determine the potential for leveraging activities in a digital format to create greater ROI and to meet the needs of today’s busy physicians. Presenters: Cheryl Contee, CEO, Fission Strategy.

DC 225

DC Washington millennials Chicago 225

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FEBRUARY 1, 2019

Hear insights uncovered in the creation and implementation of a state society’s effective government relations strategy and advocacy ground game. From Hollywood to Silicon Valley: Bridging Content and Technology (Association Chat). Location: Chicago IL. 1 CAE credit. More info/register. Host: ASAE Government Relations Section.

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Certificate Chicago DC Washington 107

Associations Now

AUGUST 16, 2018

You don’t have to be in Chicago to tap into the conference goings-on. That loud, happy buzz you hear emanating from the Midwest is the vibe from Chicago, where association pros are gathering for the ASAE Annual Meeting & Exposition. Read: “ The Secret Sauce of a Successful Global Strategy ,” by Emily Bratcher, July 5.

Chicago 63

Chicago Video Tools Team 63

Reid All About it

APRIL 20, 2011

In March I went to Chicago to speak to a group of association volunteer leaders about creating and nurturing an online community – Community 2.0 – PowerPoint or PDF version with slide notes. In this presentation I talked about objectives, strategy, content and making a blog work. Consider this the Cliff Notes version.

North Carolina 150

North Carolina Chicago Social Media Course 150

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APRIL 19, 2019

Find out what you can learn from your community to better understand member trends and ultimately know how to deliver more relevant content. Hear about some important, not-so-obvious revenue generators to help swing the pendulum for your association, such as print and digital ecosystems, sponsored content, and event opportunities and extras.

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DC Washington Chicago LMS 170

Association Mavens

OCTOBER 25, 2012

Do you have a mobile strategy that adequately addresses changing member expectations around when and how content is being viewed? I sat down with Michael Jones, Director of Mobile Technologies at Results Direct to discuss the latest trends and technologies to help associations develop an overall mobile strategy.

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Strategy Chicago Library Technology 40