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NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Use these tactics when making a case for any new technology investment. Please email me if you have something to discuss. Board buy-in on tech.

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Tools Strategy Revenue Technology 272

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JANUARY 18, 2019

WBT Systems recommends partnering with member companies to design and deliver learning content so they don’t send their employees elsewhere. Amanda Kaiser shares a list of content, community, and education resources for association professionals , including Association Brain Food Weekly. Location: online and Washington DC.

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DC Washington Member Engagement Content 293

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OCTOBER 6, 2023

Content marketing. Content Marketing Institute shares highlights from their conference, Content Marketing World , including a quote from their chief strategy advisor Robert Rose: “Content marketing is what marketing is becoming. Location: Washington DC. Bring all your personalization questions. More info/register.

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Revenue Certificate Tools Innovation 256

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NOVEMBER 27, 2020

Washington Post ). Host: ASAE Greater Washington / National Capital Community. Devin Lewis, CEM, CMP, Director of Regional Sales, Las Vegas Convention & Visitors Authority Washington DC Office. What are the technologies, people, and processes required to be successful? I love this guy. 1 CAE credit. 3 CMP credits.

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Las Vegas Virginia Content Washington 369

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JUNE 2, 2023

Someone who fills out a form to download content is NOT a lead. They’re interested in the content, that’s it. Instead, nurture them with related content. Technology decisions. Achurch Consulting provides guidance for deciding when to add new technology to your staff’s toolkit. Don’t have a salesperson call them.

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Technology Chicago Education System 195

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OCTOBER 27, 2023

Nate Silver talking about the troubling journalistic standards lately at the NY Times, Washington Post, BBC, AP, and other legacy media outlets) You never grow old at the table Skip down to the list of free educational events if you prefer takeout. How can technology and automation make our marketing efforts less painful? CAE credit.

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LMS North Carolina Recruiting Recruitment 256

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DECEMBER 1, 2023

Good things happen when you have good relationships with technology partners. Content calendars. Trust me, when you don’t know which direction your content is going, the publishing process comes to a halt. Hilary Marsh explains the why, what, and how of content calendars and how to choose the best one for your organization.

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Arlington Technology Strategy Los Angeles 266

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FEBRUARY 21, 2020

Joe Williams, Content Marketing Institute ). Location: Washington DC. Host: ASAE Greater Washington / National Capital Community. Does Your Organization Need a Better Technology Roadmap? Learn how to address these gaps and prevent technology system implementation failure.? Time, for everyone, is money.

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DC Washington Content Education 221

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JANUARY 24, 2020

One of the most reliable content curators on Twitter is Bill Sheridan of the Maryland Association of CPAs who wrote: “Doing important work, learning new skills, and building meaningful networks are taking a backseat to our desire to be noticed. Michael Brenner, Content Marketing Institute ). LinkedIn has its moments. Host: WorkCast.

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JUNE 30, 2023

Bruce Rosenthal, Consultant at Bruce Rosenthal Associates Patrick Sampson, CEO at Cogeo Colleen Carroll (moderator), Content Publishing Coordinator at Nexus Marketing Agency Thu 7/6 at 12 p.m. – Our dependence on technology increased, resulting in a need to develop communication techniques that work by Zoom. Location: Washington DC.

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Chicago Newsletter Revenue Education 205

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JANUARY 11, 2019

Even though WBT is a learning management system (LMS) provider, not one of the trends and opportunities they highlight is about technology. Ernie Smith at Associations Now talks about three technology trends that associations should keep their eye on. Three ways content marketers can provide value to the sales team. Host: ON24.

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DC Washington Learning Management System LMS 275

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JUNE 4, 2021

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. This year, we’ll talk about the technologies, ideas and opportunities that will change membership forever. Fri 6/4 at 12 p.m.

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Video Innovation Content Technology 367

Vanguard Tech

AUGUST 8, 2013

This week’s announcement that Amazon.com founder Jeff Bezos is buying The Washington Post is big news here in the nation’s capital. Jeff Bezos’ purchase of The Washington Post shows there is a bright future for associations… if they heed the lessons and adapt. Mission and content are still critical.

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Washington United States Project Content 70

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SEPTEMBER 22, 2023

They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and much more. You can also use parts of the template for other technology selection projects since prospective vendors will need much of the same information. Next gen websites. More info/register.

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LMS Revenue Education Strategy 266

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JANUARY 4, 2019

Creating visual content. Some quick hits before we get to next week’s free webinars: How event planners can use content marketing to raise awareness and drive attendance. Farragut/Dupont Small Staff Association Brown Bag Lunch (Washington DC). Location: Washington DC. Providing resources to chapter leaders. 1 CAE credit.

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Video Washington Social Media DC 285

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APRIL 28, 2023

Mercury Creative Group explains why you should have an individual ideal buyer in mind when crafting marketing content—actually, this is a good idea when writing any content. For many years, association technology teams have been talking about moving to the cloud. Location: Washington DC. Audience avatar. 1 CAE credit.

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DC Recruiting Recruitment Washington 205

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JULY 7, 2023

Check out the content lineup if you haven’t already. You can also use parts of the template for other technology selection projects since prospective vendors will need much of the same information. Location: Washington DC. Hear about newsletter best practices to increase engagement and curate outside content.

Tools 195

Tools Education Newsletter Chicago 195

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NOVEMBER 16, 2018

David DeLorenzo at DelCor says you don’t necessarily need a CIO on staff but you do need a technology leader with the CIO mindset. Characteristics of top-performing B2B content marketers. Location: Washington DC. Organizer: Association Women Technology Champions. Location: Washington DC and online. Agility PR ).

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DC Washington Indiana Review 235

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JANUARY 10, 2020

In this MIT Technology Review article , he said, “What they wrote was remarkable, and remarkably consistent.”. Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Take away key criteria for selecting the right format for the right content. Location: Washington DC.

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LMS Software Chicago Washington 243

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DECEMBER 8, 2023

These intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. Host: Association Women Technology Champions Guest: Nicole Bowen, Supervisor at RSM *All events are online at Eastern Standard Time unless otherwise noted. Location: Washington DC.

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Strategy Video Technology Innovation 272

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DECEMBER 14, 2018

If you’ve ever tried to get people at work to adopt a new technology, you know what kind of uphill battle that can be. Fíonta explains the reasons behind resistance to change and provides change management advice for technology, in their case, Salesforce, implementations. 14 best content marketing newsletters for 2019.

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Vermont DC Washington Education 285

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JANUARY 26, 2018

4 million US jobs are expected to be disrupted by technology and other factors between now and 2026. The Millennial Generation: A Demographic Bridge to America’s Diverse Future (Washington DC). Location: Washington DC. From Hollywood to the Board Room: Sexual Harassment for Association Volunteers (Washington DC Swap).

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DC Washington millennials Chicago 225

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MARCH 17, 2023

But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems. shares 15 ways to improve your newsletter content and delivery. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Chapter habits. But do you?

Revenue 205

Revenue Certificate Committee Leadership 205

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MAY 26, 2023

With lessons learned from two years of a pandemic, the Great Resignation and plenty of new technologies changing the way we work, you’ll be prepared for what comes next. With lessons learned from two years of a pandemic, the Great Resignation and plenty of new technologies changing the way we work, you’ll be prepared for what comes next.

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Technology Education Arkansas Leadership 195

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OCTOBER 12, 2018

How to explain content marketing to anyone. Content Marketing Institute ). If you host webinars, check out these two next Wednesday: “10 Ways to Extend the Reach of Your Webinar Content” and “How to Become a Superstar Webinar Presenter.” Location: Washington DC. Host: ASAE Greater Washington / National Capital Community.

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DC Las Vegas Washington Review 170

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OCTOBER 4, 2019

Dan Lautman of DelCor Technology Solutions did something that many people only talk about: he unplugged for a month. When you’re selecting technology, like a learning management system (LMS), there’s so many ways you can botch the decision, mostly because you don’t know what you don’t know. Location: Washington DC. 1 CAE credit.

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LMS DC Social Media Washington 186

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SEPTEMBER 15, 2023

Behind the Scenes: How We Built a Webinar Using ChatGPT Learn how AI can be used to ideate webinar topics, build the abstract, and write the content outline and script. Consultants In Person Meet Up for DC/MD/VA (Washington DC) See agenda attachment in this ASAE Collaborate discussion. Location: Washington DC. 1 CMP credit.

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LMS Revenue Arlington Education 256

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MARCH 10, 2023

Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them. Ryan Law at Animalz shares advice from three marketers about how to succeed as a content team of one. Membership engagement.

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Committee Education Software Technology 195

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MARCH 15, 2019

MemberSuite describes the different ways technology can be used to save staff time and stave off frustration. Years ago, my sister-in-law’s dad brought us to a place in Port Townsend, Washington where he said we’d have the best clam chowder of our lives. Locations: virtual and Washington DC. Location: Washington DC.

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DC Washington Denver Sacramento 150

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SEPTEMBER 29, 2023

The challenge lies in effectively repurposing this content to ensure you continue to extract value from your efforts. But as a leader, what does it take to harness the power of your data to deliver on the promise of this new technology? Hear about ten (or more!) CAE credit. 1 CAE credit. More info/register. 1 CAE credit.

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Revenue Innovation Education Tools 272

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MAY 24, 2019

Are you an association content strategy professional—or wannabe? Check out this new community, Content Forum , organized by Dina Lewis, CAE—your new place to hang out and geek out. B2B SaaS marketers, you may want to review these SaaS content marketing statistics from Emily Byford. Content Forum Check-In. Presenter: J.P.

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DC Illinois Washington Content 170

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MAY 7, 2021

In some of these cases, technology and common sense can save the day and, in others, you might have to knock some sense into your board. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting.

Technology 370

Technology St. Louis Strategy Products 370

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JANUARY 15, 2021

Content/education strategy. In response to the pandemic, many associations hosted new virtual events, took down their members-only content paywall, and reduced fees for virtual conferences and education—changes that affect their membership value proposition. 17+ free ways to get more traffic to your content. Quick hits.

Innovation 359

Innovation Las Vegas Communications Education 359

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NOVEMBER 20, 2020

You devalue your community, content and conversations by not charging attendees an appropriate registration fee. Host: ASAE Greater Washington / National Capital Community. Presenters: Heba Mahmoud, senior manager, diversity initiatives, Consumer Technology Association. Dave Coriale, President, DelCor Technology Solutions.

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Certificate System Dallas Price 370

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JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Actually, this is a good idea when writing any content. These intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. Creativity.

Revenue 205

Revenue Content Chicago Leadership 205

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OCTOBER 13, 2017

One of the most fascinating technological developments is the increasing use of artificial intelligence (AI) to deliver a more meaningful and valuable customer and member experience. Tue 10/17 at 8 a.m.* – From Puppet Master to Leader: Tools for Getting Things Done (Washington DC). Location: Washington DC. More info/register.

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DC Washington Content Tools 150

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SEPTEMBER 29, 2017

As a content marketing writer, I love it when the sales and marketing teams collaborate on content ideas. The content marketing agency Imagination shares how you can (and why you should) get the sales team involved in the content development process. Marketing automation software is no longer a ‘nice-to-have’ technology.

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Arlington DC Washington Chicago 150