Fri.May 29, 2015

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May 2015 Update: How you helped shape Wild Apricot

Wild Apricot

Wild Apricot’s functionality has grown year after year due in large part to our customers (you!). You may not even know it, but you have shaped the course of Wild Apricot. This month's Update, takes a look back at how you've shaped Wild Apricot.

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Can We Talk Member Engagement?

Spark Consulting

As part of the release of the new Spark/ The Demand Networks whitepaper, Leading Engagement from the Outside-In , co-author Anna Caraveli and I had the opportunity to present a webinar for YourMembership.com’s Thought Leader series. The free recording is now available: In the webinar, Anna and I introduce the concept of outside-in engagement, share details of three of the eight keys we identified in our research, and touch on the stories of several associations who are doing this work succ

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7 Top Tips for Creating “Win-Win” Sponsorships

Wild Apricot

Here are are highlights and the top 7 tips from our Expert Webinar: Raise More Money With Win-Win Sponsorships.

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Leading Engagement from the Outside in: Your Questions Answered

YourMembership

All during May we’ve focused on member engagement , from the strategies you should consider to increase you success in your efforts, to the overall impact to any association when member engagement isn’t successful or a focus or priority. We were able to debut to Leading Engagement from the Outside in: Become an Indispensable Partner in Your Members’ Success , a new whitepaper co-authored by Anna Caraveli, Ph.D and Elizabeth Weaver Engel, M.A., CAE, which focuses on case studies.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Online Career Centers: Content gold you didn’t know you had

Association Adviser

Job postings and other material from your association's online career center is content gold you didn’t know you had – and a powerful membership benefit. The post Online Career Centers: Content gold. For more about this topic, click on the headline.

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Why credentialing is so important

Plexus Consulting

By Steven M. Worth, President at Plexus Consulting Group, LLC The concept of credentialing has been growing strongly—particularly since the late 1980s when the signatory countries of the Uruguay Round Multilateral Trade Agreement stipulated for the first time that global standards should be developed by competent authorities (i.e., organizations made up of reputable professionals with no political or nationalistic agendas) using inclusive and transparent processes as defined by the International

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Ban on “Issue” Ads in DC Metro System Blocks Popular Advocacy Channel

Associations Now

The Washington Metropolitan Area Transit Authority, which has long allowed advocacy messages to be posted throughout its system, this week chose to ban all issue-related ads, rather than let an anti-Muslim group display cartoons of the prophet Muhammad on the city’s trains, buses, and stations. The many advocacy ads that line the sides of trains, buses, and Metro stations in Washington, DC, may be a thing of the past—at least for a while.

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E-Waste Group Boots Up Fundraising Program for Local Charities

Associations Now

Everyday electronics turn into piles of toxic trash when they reach a landfill. To help reduce the buildup, the Electronic Recycling Association launched a fundraising campaign that will benefit local charities. A Canada-based e-waste organization came up with a unique way to help local charities raise money while, at the same time, responding to a growing crisis around improper disposal of electronic equipment.

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Electronic Billboards: The Rise of a Digital Emergency Tool

Associations Now

Look up: That flashy electronic billboard may be important to your safety. Outdoor advertising groups are working to relay emergency messages on the signs when needed. Today, there are 5,500 electronic signs —a small portion of the total 400,000 billboards nationwide. But, according to the Outdoor Advertising Association of America (OAAA) , these fancy billboards could prove to be of outsized importance down the road, especially in the case of emergencies.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Friday Buzz: Big Data Meets Lobbying

Associations Now

A $4,800-per-year data analysis product is changing the nature of lobbying in a big way—and the creators of Quorum aren’t even out of college yet. Also: Stuck with a problem employee? Here’s how to handle the situation. “Data driven politics” could be the future of lobbying, and we might be able to thank a couple of college students for that future.

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News Quiz: What Stuff Can’t You Ship, Anyway?

Associations Now

Welcome to the weekly news quiz, where we test your nose for association news. In this edition: One country tackles food waste, a famous pro football player becomes the face of legislation affecting home-schoolers, and airlines crack down on what passengers can ship to increase safety. Powered by Typeform. The post News Quiz: What Stuff Can’t You Ship, Anyway?

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