CMA Solutions

JANUARY 31, 2024

Use Social Media Engagement Social media is a powerful tool for building brand awareness and customer engagement. According to a report by the Construction Marketing Association , nearly all construction professionals use social media for their marketing purposes.

Industry 64

Industry Marketing Social Media New Jersey 64

Reid All About it

JUNE 30, 2023

The weekly list of free educational events and resources for the association community… Gen Z membership. Ex Ordo explains how to implement conference and abstract management software for medical, technical, scientific and academic events. Quick hits How to make your event habit-forming. Employee retention. Change and culture.

Chicago 205

Chicago Newsletter Revenue Education 205

MemberClicks

AUGUST 11, 2022

Half the battle in event planning is event promotion. And just because you share info about your event doesn’t mean that people will care. Crafting marketing messaging — emails in particular — should be fun and exciting, not challenging! How to market your event. Why email marketing?

Email Marketing 52

Email Marketing Social Media Price Marketing 52

Freestone

APRIL 11, 2024

However, when you repurpose content from your live events, you can save your organization time and money while reaching new learners. Read our blog to discover how your continuing education program can repurpose content from live events, drive long-term revenue, and attract new learners. What does it mean to repurpose content?

Content 52

Content Revenue How To Social Media 52

Higher Logic

MAY 29, 2020

Where community fits in: Deepen member relationships year-round , not just at meetings or events. Online engagement tools open up a new world of advertising space and give you a new way to attract sponsors with compelling and diverse offers around events, community ad space, and member newsletters and mailings.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Association Briefings

MARCH 30, 2021

These newsletters are becoming more and more imperative in taking an association’s brand marketing to the next level, while consistently staying in front of industry professionals and becoming established informational authorities. Digital elitists have tried to “kill” email since 2009. That’s up from $39 last year!

Communications 52

Communications Phoenix Email Marketing Newsletter 52

MemberClicks

FEBRUARY 9, 2023

5 Association Marketing Software Tools You’ll Need Now that you understand the advantages of creating a membership marketing plan, let’s examine some of the critical software you’ll need to build your strategy and execute on it. Use a scheduling tool like Buffer or Hootsuite to prepare your social posts ahead of time.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Higher Logic

MAY 8, 2019

The logic here being, if someone wants to be a member, then that person also wants to receive emails from the organization. Members may want email from you, but only on topics that are relevant to them. If you send out different kinds of emails (newsletters, event information, system communications about your technology etc.)

Tips 166

Tips Email Marketing Newsletter Communications 166

Freestone

MARCH 4, 2024

To market your program successfully, be sure to highlight your value. Leverage your website, social media, marketing materials, and more to demonstrate the benefits of your continuing education program. Diversify your marketing approaches Leverage multichannel marketing to promote your continuing education program.

Strategy 52

Strategy Marketing How To LMS 52

Association Briefings

MAY 6, 2021

Now, add engagement and revenue to the mix, while attempting to keep an annual tradeshow afloat in a hybrid world of in-person and virtual events. They showed up to every convention, visited every exhibitor booth, attended every happy hour, and led vibrant discussions during networking events. Adoption and retention followed.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Reid All About it

JULY 7, 2023

The weekly list of free educational events and resources for the association community… A month from now, many of us will be at ASAE Annual in Atlanta. AI and event planning. Michelle Bruno at DAHLIA+ Agency gathers advice from several event and association consultants on how AI can help event planners. Fri 7/7 at 4 p.m.

Tools 195

Tools Education Newsletter Chicago 195

MultiBriefs

JUNE 29, 2023

Advertising is the only marketing method you need Newspaper, magazine, and television advertisements have their place in association marketing, but it's a mistake to rely on them exclusively. The truth is that Facebook, Twitter, LinkedIn, and other social networks are highly effective platforms for promoting B2B associations.

Marketing 52

Marketing Social Media Directory Video 52

MemberClicks

APRIL 11, 2023

When you’re trying to connect with a friend or family member on social media, you just need to type in their name, scroll through any matching profiles, and voila! This info includes: Name Phone number(s) Email address(es) Photo or logo (if a business!) Talk about it at public events. What is a Membership Directory?

Directory 52

Directory Examples Social Media Newsletter 52

Association Briefings

AUGUST 23, 2021

Email Newsletters Email’s reign is more powerful than ever thanks to a couple of recent events in the digital marketing space. E-newsletters is the ultimate space to take advantage of premium, contextual advertising. Social Media It’s no secret: your members are hooked on social media.

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

Slice-Works

MARCH 23, 2018

lySocial media measurement is your insurance policy coverage for opportunities and unanticipated events. While social media strategy lays out a road map for your success, no one can plan for everything. That’s why social media analytics are so important. Social media measurement nuts and bolts.

Social Media 28

Social Media Strategy Review Newsletter 28

Achieve

DECEMBER 8, 2023

Social media. As you create content, keep in mind that different social media platforms appeal to different demographics. Email marketing. Host a Variety of Alumni Events Another way to reinforce your relationships with alumni is to host events specifically designed for them. Text messaging.

Tips 52

Tips Survey Social Media Communications 52

Associations Now

JULY 2, 2019

Much of the campaign’s success boils down to using a few common digital marketing tools and targeting a small group of nonmembers in the pilot phase. Email marketing. It also refined key messages in the emails by monitoring open and click-through rates. Social media advertising. Social media advertising.

Recruiting 88

Recruiting Recruitment Minnesota Georgia 88

Forj

AUGUST 7, 2017

Online marketing and social media definitely has its place in the marketing world, and is in fact the “go-to” strategy for most businesses today. It is a good idea, however, to use a mixture of online and off-line strategies when marketing events and classes to association members. Go off-line, too.

Course 98

Course Tips Marketing Class 98

Higher Logic

APRIL 24, 2018

Then, find creative ways to recognize contest winners through your member newsletter, via your community homepage, or by publishing a congratulatory blog post. Then promote your program via email marketing to increase participation. Event Planning and Hosting. Advocacy Programs.

Tools 225

Tools Software Review Newsletter 225

Disciple Media

MAY 24, 2023

Email marketing can be extremely cost-effective. But before you can engage in email marketing you need to have an email subscriber list. In the guide below we’ll cover all aspects of creating an email list that will become an integral part of your growth strategy. Will you use email to augment digital ads?

How To 36

How To Email Marketing Newsletter Discount 36

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Here’s the list of this week’s free webinars and learning events. Forget New Year’s resolutions.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Here’s the list of this week’s free webinars and learning events. Forget New Year’s resolutions.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Aptify

NOVEMBER 5, 2020

Let them know what communications you’ll be sending them, such as your member newsletter, and how often they’ll receive those communications. Direct them to online resources, such as your calendar of events, career center, and online learning courses.

How To 148

How To Newsletter Examples Communications 148

MemberClicks

OCTOBER 10, 2023

It’s a win-win: nonprofits get the funding they need, and members gain access to exclusive experiences, events, training, discounted services, and other perks. Test these out, and evaluate which work best for your audience: Newsletter: The easiest way to get information out to your members is with a regular newsletter.

Software 52

Software Membership Management Newsletter Revenue 52

Associations Now

OCTOBER 29, 2019

Email marketing is a great way to get your message directly in front of members. But if you’re crafting each email with your organization, rather than your members, in mind, it’s likely that your emails will go unread. And more importantly, do they want that content via email? Hosting a wintertime event?

Strategy 63

Strategy Newsletter Email Marketing Social Media 63

WBT Systems

JUNE 26, 2017

You could choose something that would appeal to all career levels and positions, or focus on a targeted audience, for example, young professionals who don’t normally have the budget for conferences and other expensive events. Plans or scripts for special events such as livestreaming videos or webcasts. Social media updates.

Member Engagement 160

Member Engagement LMS Discount Education 160

Higher Logic

OCTOBER 12, 2017

Fundraising campaign management tools allow you to create and track campaigns, accept online donations, and manage fundraising events. Multichannel marketing tools enable simple communication and campaign promotion via email, direct mail, content management, and social media. Email automation. Giving kiosks.

Technology 179

Technology Strategy Software Tools 179

Disciple Media

FEBRUARY 7, 2024

Use social media, email lists, and other channels to tease what’s coming. Run a free webinar or live event: Let potential members get to know you and experience a taster of the value they will receive inside your membership. Make sure to end the event with a strong call-to-action encouraging sign-ups.

How To 36

How To Social Media Content Price 36

Associations Now

SEPTEMBER 26, 2017

Social media is a great way to build excitement about your event—but don’t lose sight of these other tried-and-true marketing methods. If you are of a certain age, you can remember when social media didn’t exist. Work with your host city to promote the event.

How To 68

How To Social Media Newsletter Video 68

GrowthZone

NOVEMBER 23, 2020

Simplify event and exhibit management. Selecting a software platform that will meet all of your needs – member database, email system, billing and payment options, event platform, association website builder, and other useful services – can be challenging. Marketing automation. Online event registration and payment.

Membership Management 78

Membership Management Software Directory System 78

Higher Logic

FEBRUARY 7, 2019

HL Marketing Specialist Tien Dinh identified “correct industry terminology ” as a pain point, which is naturally critical if you want to sound like you know what you’re talking about and fully understand your professional industry. Email Marketing vs. Marketing Automation [Explained]. His solution? Cue: teaching moments.

Marketing 149

Marketing Video Resources Content 149

MemberClicks

OCTOBER 6, 2022

Membership acquisition is any form of outreach or activity to connect with potential new members—whether that’s through emails, recruitment events, social media, or any other means. Reaching out to prospective new members only via email or on social media isn’t enough—you’ll need to spread your message far and wide.

Membership Management 52

Membership Management Software Social Media Recruiting 52

MemberClicks

DECEMBER 19, 2023

This could include: Discussion forums Membership directories Event calendars and registration Job boards Industry research and reports Through a personal login, membership websites allow organizations to provide additional benefits to dues-paying members. Engagement Tools : Online classes, newsletters, and group workshops.

Directory 52

Directory Discount Software Tools 52

AssociationChat

APRIL 10, 2020

The Gold Circle Awards committee voted to introduce this new category to address the segment of work associations execute that are not full marketing or communication campaigns such as, apps, blogs, podcasts, or social media. E-Newsletter. Association of Equipment Manufacturers; AEM Industry Advisor e-Newsletter.

Newsletter 52

Newsletter Austin Committee America 52

Associations Now

JANUARY 16, 2020

Getting attention in the digital space isn’t just about a few email marketing campaigns or the occasional newsletter. What will affect events in 2020? Tatiana Morand of the Wild Apricot blog explains how to understand what’s best for your social media strategy. Is Twitter right for your organization?

Newsletter 59

Newsletter Email Marketing Video Communications 59

Fonteva

MARCH 19, 2020

They experience strong event turnout and growing engagement through other channels such as social media and discussion boards. Offer events that interest your members. Provide events that interest your members. Planning and hosting an association event is a resource-intensive initiative.

Tips 52

Tips Recruiting Recruitment Tampa 52

Disciple Media

MARCH 9, 2018

Find your first fans on social media. Harness the power of email marketing. Find your first fans on social media. For all their other faults, social media networks are a great place to start building a fanbase. Post photos and short videos of your shows and events. Go to local events.

How To 58

How To Social Media Email Marketing Video 58