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Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

However, you can only maximize the benefits of email marketing to your event when you employ specific engagement strategies. In this guide, you’ll find out how and why you should: Optimize your email content. Gather important data from your email campaigns. Curate personalized membership outreach.

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Why members should have a seat at the leadership table

Nimble AMS

Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . Industry news and information. Members join professional organizations to stay in the know.

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6 Ways Associations Can Use Webinars to Engage Members and Increase Non-Dues Revenue

Higher Logic

To supplement the webinars, provide additional online courses and certifications through a Learning Management System (LMS) and boost your non-dues revenue even more. To save time and resources, you can record the webinar and share it as an informational resource for members to refer back to if they need help or have a question.

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Compare Association Management Software Platforms

GrowthZone

This is referred to as software as a service (SaaS). Here is a bit of information on ten popular association software systems to get you started as you consider a new software partner. Additional features include: Fundraising/CRM, Accounting Software, Web Hosting, and Learning Management System (LMS). They were founded in 1996.

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Compare Association Membership Management Software Platforms

GrowthZone

This type of platform is referred to as software as a service (SaaS). Third-party integration partners include Zoom, Mailchimp, Constant Contact, Elevate LMS, Stripe, Dues Hub, WMS, NAHB, NRDS, Paragon, Matrix MLS, ConnectMLS, Supra, and many more. Email marketing. Email marketing. Email marketing.

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Member Engagement Strategies: A Guide for Associations

Fonteva

The former will typically look at event attendance, while the latter might refer to their learning management system (LMS) to gauge how often members take advantage of further education opportunities. Email marketing. Email marketing. Live events. Learning opportunities. Learning opportunities.

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How to Leverage the Marketing Power of Social Proof

WBT Systems

Association members encounter an overwhelming amount of information every day from organizations pushing themselves into the already crowded professional development space. Use them in email marketing campaigns. Segment your list so the testimonial you use matches the target audience for that email.

Marketing 192