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Test-Drive Your Next Member Recruitment Campaign

Associations Now

Digital marketing tools make it easier to test out a member recruitment campaign in real time. At the American Optometric Association, piloting several marketing tactics with chapters first helped inform a national campaign targeted to young prospects. Have you piloted a member recruitment campaign with a chapter?

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Association Brain Food: 10.20.23

Reid All About it

CDT – AWTC Pop-Up Lunch (Austin TX) These intimate, informal gatherings are designed to help you build your network and connect with the AWTC community in and around your area. These intimate, informal gatherings are designed to help you build your network and connect with the AWTC community. Location: Austin TX. More info/register.

Maryland 272
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Want More Members? Better Get to Know Them

Association Adviser

Recruit, retain, engage and repeat. a report based on online survey responses from 147 associations—as recruiting (63.2%), engaging (62.3%) and retaining (59.6%) were listed as the top priorities for 2013. Do members—and nonmembers you’re trying to recruit—know why they should be involved with your association? By Elsbeth W.

Georgia 60
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Association Brain Food Weekly: 5.8.20

Reid All About it

Hilliard, PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. Presenters: Reggie Henry, CAE, Information and Engagement Officer, ASAE. Carey Goryl, CAE, CEO, Association for Advancing Physician and Provider Recruitment. Join first , then look in Events for more information. Presenters: Kristi C.

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Association Brain Food Weekly: 6.19.20

Reid All About it

Join first , then look in Events for more information. Wendy Kavanagh, CAE, President, Georgia Society of Association Executives. Join the co-chairs as they will walk us through the first information release on accommodations. The Impact of COVID-19 on the Recruitment Industry: Current Analysis and Future Opportunities.

Video 221
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Association Brain Food Weekly: 5.1.20

Reid All About it

John Sullivan, chief information officer, American Chemical Society. Reggie Henry, CAE (moderator), chief information and engagement officer, ASAE: The Center for Association Leadership. Hosts: Tori Miller Liu, Director, Information Systems, American Speech-Language-Hearing Association. And don’t forget your preferred beverage.

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Wise Words from the Corner Office

Association Adviser

We work to inform our members about how the changing legislative and regulatory landscape affects them. They often come to us seeking to make a difference on behalf of the industry, although sometimes we recruit or suggest people for projects based on our subject matter needs. Wendy Kavanagh, Georgia Society of Association Executives.