Remove Innovation Remove Marketing Remove millennials Remove United States
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Association Brain Food: 1.19.24

Reid All About it

Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. I like looking beyond the association world to see what event planners and marketers for brands are thinking about. Marketing to Gen Z and millennials. Event trends. 1 CAE credit. More info/register. 1 CMP credit.

Revenue 256
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Can Encouraging Bleisure Travel Boost Millennial Conference Attendance?

Associations Now

Millennials might be most susceptible to the mixing of business and pleasure travel. As millennials become a greater percentage of meeting attendees, catering to them a bit more—in both programming and marketing—makes sense. So, what aspects of your host city will move more millennials from maybes to ticket booked?

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Report: Millennials Rank Education, Healthcare and Employment as Top Election Issues

Achieve

New research from Achieve investigates millennials’ ongoing cause engagement behaviors during a presidential election year. Today Achieve, in partnership with the Case Foundation, released the second wave of research from the 2016 Millennial Impact Report. The second wave of data surveyed millennials from June through August 2016.

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To Invite Innovation, Make Friends With Risk and Change

.orgCommunity

CHEST prides itself on an innovative approach that recognizes and responds rapidly to new demographics, evolving technology, and the shift from growing membership to growing engagement of the profession. Learn more about innovation at CHEST. Miller sees changing the mindset of staff and volunteer leaders as fundamental to innovation.

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Skip the Sales Pitch: How Destinations Can Leverage Content Marketing

Associations Now

Content marketing isn’t just a buzz-phrase. You’ve probably been living under a rock if you haven’t heard one of the latest buzz-phrases—content marketing—over the past year or so. content marketing—not sales. Global convention bureaus can use content marketing to start that conversation with them.”. Called “ 24 Hours.

Content 40
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Why Jeff Bezos buying The Washington Post is great for associations

Vanguard Tech

However this news is personally comforting knowing since the newspaper I grew up reading will now be shepherded toward its future by a proven innovator who takes the long term view instead of eyeing the next quarter’s profits. We hear each day about the need for innovation, how “millennials don’t join,” and the “end of relevance.”

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Social Media Roundup: How Customer Experience Got Old School

Associations Now

What If Your ED Was a Millennial? What if the management reigns were handed over millennial employees? And tradition laid to rest at the hands of innovative thinking. As an elder Gen Y this discussion fascinates me! — Eva Sirman (@esirman) September 5, 2013. Picture this: Collaboration for all.