Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news. 1 CAE credit.

Survey 256

Survey Project Strategy Education 256

Reid All About it

AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. The report also includes a sample virtual event prospectus to give you additional ideas. Career pathways. Virtual events.

millennials 307

millennials Montana Class Education 307

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Learning business. Membership tiers. Newsletters. No plan, no progress.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

MARCH 9, 2018

If a competitor beat you to a new market opportunity or disrupted your business model, know you’re in good company. TopClass LMS provider WBT Systems suggests several ways to create these new sponsorship opportunities. Your Event Marketing Survival Guide. Take away a sample 12-month marketing calendar.

DC 120

DC millennials North Carolina Washington 120

MemberClicks

MAY 30, 2023

Educational development – Offer professional development for your members through a Learning Management System (LMS) on your membership website. Mentorship programs are also known to boost member retention and member engagement, which is a win for your organization!

FAQ 52

FAQ Price Discount Revenue 52

Reid All About it

JULY 8, 2022

Lisa Vogel, Leader, Field & Event Marketing, Webex Events (formerly Socio). Does My AMS Have to Have a Bridge to My LMS? Erin Lemons, Senior Director of Marketing, Fonteva & Protech. The 3 R’s of Membership | The First R: Recruit | Ensuring Your Member Onboarding Journey Gets Results. 1 CMP credit. 1 CAE credit.

San Francisco 39

San Francisco Certificate Technology LMS 39

Nimble AMS

JULY 22, 2022

This highlights an opportunity for your association to improve your content marketing model and determine the best mix of free, gated, and paid content for your constituents. . Why your association needs to develop a content marketing model. Learn more.

Content 125

Content Marketing How To LMS 125