Association Adviser

APRIL 15, 2014

We Can’t All Blame Ourselves: Why Millennials Need to Pull Their Own Weight. Regardless of change and differences in generation styles, there are areas where it’s still appropriate to expect Millennials to conform to traditional ethics and hard work. Bill Mickey. Melissa Harrison. XYZ University.

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Associations Now

FEBRUARY 7, 2019

Millennials in particular, according to an IGDA study, have shown interest in lab-grown diamonds: Among those looking for an engagement ring, two-thirds say they’d consider a grown diamond over one that came from a mine, while nearly a quarter (23 percent) said they definitely plan to.

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CMA Solutions

NOVEMBER 17, 2022

In addition, magazines and catalogs that are very visual are also being heralded all over again. Gen Z and Millennials are forecasted to drive more than 100 million in online sales in the new year. For example, you can link a QR code in a print magazine to an online video that tells the story of your organization.

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Associations Now

AUGUST 22, 2017

And that is leading to situations like the one that faced the startup millennial-focused news outlet Mic last week. Millennials like video enough—but they actually prefer to get their news in text form. Additionally, the study found that the average monthly traffic to large news sites went up by 4 million between 2014 and 2016.

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Associations Now

MARCH 4, 2014

The fourth annual Global Leadership Research initiative, a survey of more than 3,000 C-level and human resources executives, ranked that trio as the top organizations from which to recruit among public companies with more than $1 billion in revenue. What can you learn from these companies? Welch Learning Center in Crotonville, New York.

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Associations Now

JUNE 25, 2014

Many business leaders believe that the more they post and share about their products and services, the greater their chances of attracting customers and generating revenue,” Gallup Global Practice Leader Ed O’Boyle wrote in a Harvard Business Review blog post.

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Reid All About it

MARCH 3, 2023

That’s the question the Professionals for Association Revenue asked several association executives and consultants. The For-Profit Competitors Are Here More and more, for-profit private networks and communities are competing with associations for membership, engagement opportunities, and revenue. Sponsorships. 1 CAE credit.

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Association Adviser

DECEMBER 17, 2013

Most associations agree non-dues revenue is essential, but our research shows very few ask advertisers and sponsors for their input. “Associations also need to do a better job of reaching out to Millennials with an updated, more non-traditional membership experience,” she said. What surprised us most in 2013? Conclusion.

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SCD Group

JANUARY 6, 2013

Associations traditionally printed their materials (fliers, newsletter, magazines, etc.) In “ What The New Yorker Magazine Can Teach You About Content Marketing that Works ” Demian Farnworth noted “The long-form story (“epic content” in the Copyblogger vocabulary) is The New Yorker’s unmovable anchor in the rough seas of magazine publishing.

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Association Adviser

MARCH 19, 2013

Khoury also pointed to a “new world order” based on shifting demographics (Boomers approaching retirement and Gen X and the Millennials rising); different modes of communications (virtual and social media); and an “elemental change” in what members value. Relevance is what drives both dues and non-dues revenue.”

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