Magazine Newsletter Recruiting Strategy 
Reid All About it
SEPTEMBER 15, 2023
The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Data strategy. Curated reading lists are the best, right? Credentialing support. Letting Go!
.orgSource
AUGUST 28, 2023
The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. She also makes an important point about the shift in persuasive strategies away from the aggressive sales pitch and toward a more genuine and personalized approach.
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Association Adviser
OCTOBER 23, 2018
Associations are rightly proud of their member communications: Magazines, newsletters and websites represent the value of membership in the organization, while also sharing important industry news and professional development education with members. What Association Awards Contests Should My Association Enter?
Association Adviser
MAY 29, 2018
Member communication platforms can range from an association’s official website, magazine, newsletter or directory, and serve as channels for advertiser support. Keys to running these communication platforms effectively are rooted in usefulness, accessibility, and strategy to engage your members and advertisers with these resources.
Spark Consulting
MARCH 6, 2014
Any tips on recruiting for larger commitment volunteering, like authoring a magazine article? The other strategy is to have the senior staff recommend their junior staff as volunteers. Just as you do for membership, actively and intentionally recruit them for volunteer positions. EE: They’re almost limitless.
Velvet Chainsaw
OCTOBER 6, 2014
A Learning Field Crisis Elliott Masie, a progressive leader in organizational and workforce learning, recently addressed a crisis in the learning field in his Learning TRENDS newsletter. Reprinted with permission of Convene, the magazine of the Professional Convention Management Association.
Reid All About it
AUGUST 19, 2022
Recruiting young members. The latest MGI report disclosed how poorly associations are doing with young member recruitment. Deep dive into MPI’s most recent Meetings Outlook research, published quarterly in The Meeting Professional magazine, and then discuss the trends that are most affecting you and your peers. Quick hits.
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