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Using Social Media Internationally: How Not To Get Lost in Translation
Beth Kanter
SEPTEMBER 9, 2013
This is the same if you’re talking to a consumer in Missouri or Marrakech. Launched in 2001, Lingo24 now has over 180 employees spanning four continents and clients in over sixty countries. Once you know who you’re talking to, what they are interested in and motivated by it becomes much easier to tailor your message.
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