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Jeffrey Cufaude, Idea Architects: My Simple Business Blueprint

Idea Architects

Price it fairly. Dont discount price. Dec 2002 (6). Nov 2002 (4). Sep 2002 (2). Aug 2002 (3). Jul 2002 (3). Jun 2002 (2). May 2002 (4). Participative decision-making forms like quality circles have become mainstays in many organizations. Do good work. Be generous to others.

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Membership Marketing Blog: Your Membership Value Equation

Membership Marketing

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Philip Kotler, Marketing Management, Prentice Hall; 11 edition (May 2002). What is the best direction for your organization to increase the value equation?