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Jeffrey Cufaude, Idea Architects: Making Sponsorship Special Again

Idea Architects

Beck noted in their book, The Attention Economy , everyone suffers from some form of attention-deficit disorder given the myriad of messages bombarding our senses all day long. need members and customers to pay a greater percentage of the real costs of a product or program so we can more accurately assess the market’s.

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How to Strengthen Your Association’s Value Proposition

AssociationChat

Are your governance, operations, and culture aligned to support strategy? associations, people, association, members, value proposition, provide, questions, organization, community, book, Hilary Marsh, talk, content, bruce rosenthal, association executives, membership, important, customer, thinking, create. Wed, 9/22 12:22PM • 45:38.

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Association Brain Food Weekly: 3.6.20

Reid All About it

You can have the best content money can buy, but… (Jodi Harris, Content Marketing Institute ). On reading more than one book at a time. Get a comprehensive overview of the more effective strategies, tools, and techniques to help workers stay productive remotely. Presenter: Mark Bornstein, VP of Content Marketing, ON24.

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Association Brain Food Weekly: 3.13.20

Reid All About it

Presenters: CEO Joanna Pineda, CTO Maki Kato, and two full-time remote staff: Leah Monica, Director of Marketing, and Maria Lima, Director of Special Projects. Presenter: Ben Rome, Manager, Marketing, American Industrial Hygiene Association. Presenter: Augie Ray, VP analyst, Gartner for Marketers. More info/register.

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