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How the Mighty Fall - Associations at Risk - Part 2 of 5
Association Subculture
FEBRUARY 24, 2010
Leadership obsessed with recruitment at all costs will champion such things as running reckless membership promotion campaigns, offering deep, unsustainable dues discounts, offering commissions for new member sign-ups, or offering lavish prizes in member-get-a-member contests. Creativity in Association Management - Are You the Roadblock?
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