Remove 2011 Remove Member Experience Remove millennials Remove Technology
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Membership Wakeup Call for Associations

Association Adviser

High performing associations anticipate member needs before the member has to ask. As technology becomes more pervasive, don’t forget the personal side of the member experience. Michelle Mason, ASQ. “Associations that don’t adapt are simply dinosaurs and not long for this world,” she said.

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What Smart Associations Do Differently

Association Adviser

Younger members are not necessarily your most tech-savvy members. Also look at learning preferences, technology adoption and topic interests. Technology is not synonymous for innovation; some associations are having breakthroughs by going back to old tech. They don’t even need a computer. Best Picture*. TiK ToK(Ke$ha).

Texas 60