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Best of the Web – March 2013

Association Adviser

” Do the publishing experiences of the associations in this article reflect your association’s member communications? Business 2 Community. The New York Times. ASAE 2012 Marketing Membership & Communications Conference. 12 Most Out of This World Leadership Lessons from Star Wars. Adam Bryant.

Georgia 60
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Membership Wakeup Call for Associations

Association Adviser

Associations must adapt to shifting demographics, new communication platforms and changing member preferences. According to Naylor CEO Alex DeBarr, there is a new generation of middle and upper management in every market that takes their information and guidance from multiple sources. It’s cautious optimism at best. Here’s why.

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Keeping the American Dream Alive, One Hotel at a Time

Association Adviser

As the economy rebounded, lawmakers wanted to end the SBA 504 loan program in September of 2012. My government and communications experience has been especially helpful in my current role. Having leadership experience in any capacity is going to help you run an association — as is the ability to communicate effectively.

Texas 60
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What Smart Associations Do Differently

Association Adviser

But many of the legacy challenges remain: information overload, communication clutter, attracting and retaining younger members, maintaining their position as their industry’s No. New Orleans Saints. New York Giants. Video is also a valuable form of content, learning, non-dues revenue and even membership leads.

Texas 60