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Association Learning: Does your Story Inspire Members?

WBT Systems

David Spinks (@DavidSpinks) November 14, 2016. Mertz, CAE (@DianaTMertz) November 14, 2016. We have also posted in the past about how to successfully market your association learning management system to appeal to members and potential members. What if your mbrs had the same brand loyalty that Harley riders have?

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Associations: Solving the Skills Gap with Digital Credentials

WBT Systems

Department of Labor, in December 2016 there were 5.6 Training: Most associations provide training and issue formal continuing education credits, so members are already accustomed to consuming their learning content. In support of its Future of Learning initiative, the AICPA launched a digital badge program in April 2016.

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Associations Need to Lead Change with Education Programs

WBT Systems

However, they highlight the need “to keep up with the rapidly evolving expectations of a more sophisticated educational consumer” , by being willing to invest in technologies, such as learning management systems, which will support a variety of different delivery models for education programs.

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Growing Your Association's Non-Dues Revenue: The Basics

ISAE

According to ASAE, dues made up only 30% of total revenue for professional associations in 2016, a steep drop from 95.7% Sales, bundles, or other discounts on your merchandise can motivate members to purchase from your eCommerce shop. Consider offering these sales during the holiday season or even to new members.

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