Associations Now

DECEMBER 5, 2016

The consumer trends that respondents believed will have the greatest impact on their industry in the next 10 years were mobile, the emergence of millennials, advanced marketing analytics, demand for personalization, and increased focus on convenience. In addition, respondents were asked where they’ll spend their money moving into 2017.

Survey 40

Survey Marketing New York millennials 40

Reid All About it

NOVEMBER 10, 2017

I took some time off on Tuesday to attend a few sessions of SURGE 2017, a virtual summit for the association community. Although I highly enjoyed the future of learning and AI conversations, I loved loved loved Lisa Campo’s video: 5 Ways to Repel Millennials from Your Association. 10 CAE credits. More info/register.

DC 150

DC Washington Tools Education 150

Reid All About it

MAY 11, 2018

Winning Email Strategy for your Events: It’s a Marathon, Not a Sprint. Learn proven email marketing strategies for your live and digital events: generating awareness and registration, nurturing for attendance, and helpful follow-up communications that leave attendees wanting more. Tue 5/15 at 1 p.m. Wed 5/16 at 2 p.m.

DC 30

DC Washington Project Member Engagement 30