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Everything your association needs to know about Generation Z

Nimble AMS

Pew Research defines Gen Z as anyone born after 1996, meaning approximately 68 million Generation Z are living in America. Deloitte estimates that Gen Z will contribute to over 20% of the workforce by 2030. Communicate with younger members , asking them what they need from your organization. Ask for Gen Z feedback.

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Association Brain Food Weekly: 1.26.18

Reid All About it

This time, Sohini Baliga, a communications expert from the charitable fundraising world, joined Elizabeth to address three major areas where charities are way ahead of associations. 4 million US jobs are expected to be disrupted by technology and other factors between now and 2026. Make Your Marketing Technology Resolutions for 2018.

DC 225
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International Organizations and Social Media: News, Engagement, and Social Data for Policy Change

Beth Kanter

Every time I have taught a social media and digital communications strategy over the past decade, I always include useful research studies about the who and how people are using these tools. For US nonprofits, we turn to the the Pew Internet and America Life for studies and audience research about the hyper-connected.