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Association Brain Food: 4.15.22

Reid All About it

The pandemic has laid bare the significant cost of misunderstanding culture and what it should be doing for your association. The costs can be astronomical, and it’s often double the work, or more, for your staff. Lindsey McPherson, Senior Reporter, CQ Roll Call. Laura Weiss, Economic Policy Reporter, CQ Roll Call.

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Membership Marketing Blog: Membership Marketing Response.

Membership Marketing

Over a million pieces of recruitment mail were analyzed that went out over several campaigns and there were over 10,000 paid responses. Membership Marketing Benchmarking Report. Click on the Picture for a Free Downloard of the Report. Unleash the Power of Market Testing in your Membership Recruitment. South Dakota.