America Communications Kansas City Marketing 
Higher Logic
FEBRUARY 27, 2018
As a remedy, the communications team looked for a way to connect people within – and across – businesses. The goal: strengthen communications, create a shared culture, and invigorate employees around a shared mission through an intranet. Remote employees also had a hard time even connecting with their own brands.
Higher Logic
FEBRUARY 27, 2018
As a remedy, the communications team looked for a way to connect people within – and across – businesses. The goal: strengthen communications, create a shared culture, and invigorate employees around a shared mission through an intranet. Remote employees also had a hard time even connecting with their own brands.
Associations Now
FEBRUARY 15, 2017
According to Marketing General Inc.’s s 2016 Membership Marketing Benchmarking Repor t [PDF], a majority of associations surveyed are sending new member communications in the form of email welcomes or welcome kits. One of their biggest problems was getting student members to convert to the professional membership status.
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