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Association Brain Food Weekly: 3.19.21

Reid All About it

Learn how to implement tried-and-true processes to create a best of breed virtual event, embrace the ‘new’ in-person, and place customer experience at the center of your event strategy. Presenters: Tim Zanker, CEO of O’Keefe Communications. Rachel Schwerin, Senior Producer at O’Keefe Communications. Host: Brella.

LMS 370
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Eric Lanke: Stop Calling It Strategic Planning

Eric Lanke

For us, the challenge is less one of process and design and more one about finding the human resources and the time in everyones busy schedules to communicate enough to keep strategy and tactics aligned throughout our organization. To even call what we do a process is most likely an exaggeration. Association management.