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Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue
.orgCommunity
JULY 18, 2019
Their new membership model includes unlimited access to certifications, online education, newsletters, industry analyses, and communities—the “ pay-to-play ‘extras’ in most association business models.”. For example, a webinar on emerging trends featuring a compelling industry economist or futurist might attract both members and non-members.
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