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Got NDR (Non-Dues Revenue)?

Association Adviser

Many associations overestimate how much revenue a new NDR program will generate and underestimate how much time and resources it will require. “While advertising has remained very strong and actually increased, we believe there is an opportunity to increase revenue through sponsorships of current conferences and events.”

Revenue 60
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Increase Your Membership ROI – Return on Involvement

Association Adviser

Members, do you know if your association has a magazine? Do you know if they offer a certification? Lowell Aplebaum, CAE, spoke earlier this month at the Georgia Society of Association Executives’ Annual Meeting in a session called “Creating the Member Story.” Members: Know Your Benefits. But they can’t do it alone.

Georgia 95