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It’s Time to Get Creative

Association Success

These are brilliant examples of people finding innovative ways of spreading awareness about their organizations, their members, and the work they do. Alphabet Creative worked with the communications team at SOGC to produce this awareness campaign. Oregon Dental Association. Alphabet Creative. Brace yourself (get it?)

Oregon 60
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Cheap and Cheerful Audience Analysis for Nonprofits

Beth Kanter

One of the more chilling innovations in marketing over the past few years is called “predictive analytics” It’s this blend of statistical analysis, data mining and psychology which enabled Target to conclude that a teenage girl was pregnant before her father did. Have they taken action on your issue in the past?