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Association Brain Food Weekly: 1.15.21

Reid All About it

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Discover how to provide valuable online networking for your members using an online community.? 8: Innovate.

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A New Power Couple—Humans Plus Bots Deliver Member Delight

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(ZipDo) 90% of B2B decision-makers believe conversational marketing can improve customer experience. Drift Research Report) 79% of consumers prefer live chat for quick communication. Drift Research Report) Pamper Members Last week, I described the steps involved in adding a chatbot/s to your platforms.

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