.orgSource
OCTOBER 1, 2023
(ZipDo) 90% of B2B decision-makers believe conversational marketing can improve customer experience. Drift Research Report) 79% of consumers prefer live chat for quick communication. Drift Research Report) Pamper Members Last week, I described the steps involved in adding a chatbot/s to your platforms.
Reid All About it
JANUARY 15, 2021
The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Kate Dockins, CAE, IOM, senior vice president/member experiences, executive director, foundation, Institute of Food Technologists.
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Smooth The Path
AUGUST 30, 2016
As established organizations, knowing our member’s why helps us develop and communicate our why. We are a community of professionals. The conference this year is in Las Vegas. Why is hard so we fall back on what. Poke around and most of the marketing copy you read focuses on what. This guide is 102 pages.
Association Adviser
JULY 11, 2017
Associations see this today with for-profit competitors entering the marketplace and providing your members with free education, multimillion-dollar trade shows, guaranteed ROI, and subscription-based media communicating with your industry. Is it your event experience reaching key decision makers in your industry?
Reid All About it
NOVEMBER 4, 2016
Host: Smart Meetings and Top Golf Las Vegas. Hear about digital marketing technologies and platforms your association can use to attract, engage and educate members online. Learn how to achieve digital maturity to improve organizational value and enhance member experience and satisfaction. More info/register.
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