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A New Power Couple—Humans Plus Bots Deliver Member Delight

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(ZipDo) 90% of B2B decision-makers believe conversational marketing can improve customer experience. Drift Research Report) 79% of consumers prefer live chat for quick communication. Drift Research Report) Pamper Members Last week, I described the steps involved in adding a chatbot/s to your platforms.

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Association Brain Food Weekly: 1.15.21

Reid All About it

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Inclusive leadership. He suggests ten steps nonprofits can take to make space for black male leadership.

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Association Brain Food Weekly: 11.4.16

Reid All About it

This is need-to-know information for everyone, especially those of you in leadership positions. Host: Smart Meetings and Top Golf Las Vegas. Hear about digital marketing technologies and platforms your association can use to attract, engage and educate members online. – Thought Leadership as a Differentiator.

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