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Blockbuster’s Failure: Not Necessarily a Show-Stopper for Rentals

Associations Now

Blockbuster is often cited as a clear example of a company whose business model was disrupted completely, leading to its eventual demise. Journal-Register report from February, its president, Keith Hoogland, noted that the company was opening three stores a month—many in locations formerly served by Blockbuster. What Happened?

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