Indiana Industry Innovation millennials 
Reid All About it
MARCH 8, 2024
7 Tips for Marketing to Millennials Studies show that Millennials are now the largest B2B tech buyer group, making 59% of B2B buyers, with over 30% leading the charge and making those purchase decisions. Learn about unmet attendee needs and innovative ways to leverage event technology to conquer these challenges. 1 CAE credit.
Associations Now
AUGUST 16, 2018
Seventy-eight percent of millennials would rather spend their money on a desirable experience or event rather than buying something they want, according to an Eventbrite survey conducted by Harris. Furthermore, 77 percent of millennials said some of their best memories are from an event or live experience. Exclusivity.
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