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MemCom Awards – could you be a winner?

Optimist Consulting

Entering and winning awards can be a powerful marketing tool. Research which awards will make the biggest impact in the eyes of your stakeholders and meet your marketing aims. Build a calendar across the year to fit in with your other marketing planning to ensure resources are in place to meet the deadlines.

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Pop-Up Events: The Next Trend for Associations?

Associations Now

Some familiar brands have found they’re a great way to not only generate buzz and revenue (between $ 45 billion and $50 billion annually , according to a study conducted by Chicago-based marketing firm PopUp Republic) but also introduce and test new products. One company that’s found success is Target, which started hosting them back in 2002.

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California Association Turns Farm Workers Into Farm Owners

Associations Now

Migrant farm laborers are hard workers often driven to seek better opportunities, but many of them lack the knowledge and resources needed to grow beyond a lifetime working the fields. Since 2002, 90 ALBA graduates have begun their own independent farms off-site and are doing well. One association is hoping to change that.

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Arrested Development? A Strategic Approach to Technology Reboots Association Growth

.orgCommunity

This requires looking at how we position ourselves in the market differently. Identifying new markets and sources of revenue – relying too heavily on dues revenue can be catastrophic for associations. Scan the Market. Jobs and markets that were once unrelated are aligning. In this excerpt from our book, Association 4.0—Positioning

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Advocating from Afar: Virtual and Remote Grassroots Advocacy

Beekeeper Group

The Dirksen, Hart, and Russell Senate Office Buildings and Ford and Longworth House Office Buildings weren’t cleared for entry until the end of January 2002, three months later! Online Resource Hubs. There are other reasons that supporters, activists and members of various organizations cannot visit DC for a fly-in.

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Stronger by Association: Engle Earns Meeting Planner Certification

AMR Management Services

He graduated from Transylvania University in Lexington in 2002 with a degree in Business Administration, and completed his Master of Science in Sport Administration from Eastern Kentucky University in 2006. More Resources. Engle resides in Lexington with his wife Kate and 16-month-old son Liam. To learn more, visit www.AMRms.com.

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Plexus Consulting Group?: Crucial Conversations

Plexus Consulting

Plexus Consulting Group® For health, education, workforce, finance and other non profit and public service organizations that want to leverage resources and strategically plan for U.S. or international market expansion. or international market expansion. Monday, March 21, 2011. Crucial Conversations. By Virgil R.