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Thanks For Playing: A Recipe for Social Media ROI

Thanks For Playing

Seeking community in associations since 2008. A Recipe for Social Media ROI. Return on Investment for social media is something all our organizations continue to struggle with. The Altimeter Group has heard your cries, and produced The Social Media ROI Cookbook as a result. ► 2008.

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Thanks For Playing: Always the Last to Know: 50 Most Innovative.

Thanks For Playing

Seeking community in associations since 2008. Always the Last to Know: 50 Most Innovative Companies. The cover story for the latest issue of MITs Technology Review is the periodic 50 Most Innovative Companies. Start With the "Why" Always the Last to Know: 50 Most Innovative Compan. ► 2008.

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Social Media is the Wave

Jamie Notter

Social Media is the Wave. The sand castle is your organization, and that first wave is social media. Social media rolled in and really knocked your marketing for a loop, didn’t it? Social media is giving us a bit of an advance warning that things are changing. Social Media.

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Want Social Media to Work? Change Your Organization

Jamie Notter

Want Social Media to Work? Then I’ll talk about the framework we came up with for changing your organization from the inside out so that it can be more compatible with the true power of social media. Moneyball and Management Innovation. Social Media. December 2008 (9). November 2008 (4).

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The Results of Management Innovation

Jamie Notter

The Results of Management Innovation. In a recent post I challenged everyone to consider innovating management , rather than just our products, services, or business models. That implies, of course, that if we actually do management innovation, we will be solving a problem. That’s social media’s wheelhouse.

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Want Innovation? Look at Management

Jamie Notter

Want Innovation? There was a time in the not-too-distant past when the people who were advocating for innovation in organizations were considered a bit on the fringe. Maybe they were the technology geeks–because that’s where we assumed innovation happened, at the product level. Look at Management. This is tempting.

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Moneyball and Management Innovation

Jamie Notter

Moneyball and Management Innovation. It’s written by Olivier Blanchard, author of the book Social Media ROI and the Brandbuilder blog. Olivier is talking more specifically about how companies are struggling to do social media well because they fundamentally misunderstand how the game has changed. Consulting.