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Thanks For Playing: A Recipe for Social Media ROI

Thanks For Playing

Seeking community in associations since 2008. A Recipe for Social Media ROI. Return on Investment for social media is something all our organizations continue to struggle with. The Altimeter Group has heard your cries, and produced The Social Media ROI Cookbook as a result. ► 2008.

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Social Media is the Wave

Jamie Notter

Social Media is the Wave. The sand castle is your organization, and that first wave is social media. Social media rolled in and really knocked your marketing for a loop, didn’t it? Social media is giving us a bit of an advance warning that things are changing. Social Media.

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The Real Point of Measurement and Social Media ROI

Jamie Notter

in Learning , Social Media - 5 comments. Mark Shaefer has a nice post about a recent “ social media measurement smackdown ” he participated in during a social media conference. He was pushing back against a prevailing notion that you can’t measure social media. 4 trackbacks }.

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Want Social Media to Work? Change Your Organization

Jamie Notter

Want Social Media to Work? Then I’ll talk about the framework we came up with for changing your organization from the inside out so that it can be more compatible with the true power of social media. Social Media. December 2008 (9). November 2008 (4). October 2008 (6). Consulting.

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Mizz Information: Social Media Manager Fatigue

Mizz Information

Social Media Manager Fatigue. Everyone knows being a social media manager is the funnest job in the world, right? I just read a post about social media and the stages of grief and it really resonated with me and, frankly, also depressed the crap out of me. to social is incredibly hard and can take years.

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Mizz Information: Employers are Liking and Hiring Social Media.

Mizz Information

Employers are Liking and Hiring Social Media Workers--Except Associations. Yesterday I spoke at Digital East about the challenges and opportunities of association social media. A lot of the information I presented came from ASAEs new report, Benchmarking in Association Management: Social Media. May 2008 (2).

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Mizz Information: Social Media Software + Silos Redux

Mizz Information

Social Media Software + Silos Redux. The big thing these days is social media software–everyone wants to get into the game. I mean, why wouldn’t they, with revenue from enterprise social software projected to surpass $769 million in 2011? Vocus added social media monitoring.