Aaron Wolowiec

DECEMBER 31, 2013

But as I thought about what to write for this blog post, I realized that as 2014 approaches, I need to believe these words, instead of just saying them. May you all enjoy a prosperous and memorable 2014. I’ve uttered these phrases at least a dozen times to my kids throughout the past week, perhaps mostly to calm my fraying nerves.

Event Planning 100

Event Planning Review Tips Communications 100

Aaron Wolowiec

NOVEMBER 11, 2014

Last week, consulting firm Tagoras released Association Virtual Events 2014 , a survey of associations’ use of virtual conferences, trade shows and other events. Learning Meetings Professional Development Association Virtual Events 2014 associations Celisa Steele email Jeff Cobb study survey Tagoras technology tweet virtual event webinar'

Survey 100

Survey Cost Technology Revenue 100

Aaron Wolowiec

FEBRUARY 25, 2014

We’ll be watching for who’s up next in 2014. Filed under: Associations , Innovation , Learning Tagged: 2013 , 2014 , advocacy , associations , Associations Now , brands , conferences , Julie Shoop , Learning , Meetings , micro-volunteering , rebranding , technology , trends , Volunteers , workplace , workplace culture. Conferences.

Las Vegas 100

Las Vegas Innovation Conference Technology 100

Aaron Wolowiec

JUNE 3, 2014

By board vote, she was inducted into the 2014 Hall of Fame on May 29 during the annual Best Of Awards party. 7 Steps to Successful Site Inspections – Winter 2014. How to Create Successful CSM-Planner Collaboration – Spring 2014. The Summer 2014 issue was just released here in Michigan. But don’t take my word for it.

Michigan 100

Michigan New Jersey Minnesota Pennsylvania 100

Aaron Wolowiec

JANUARY 7, 2014

First, I’d like to take this opportunity to wish you a very happy, healthy and prosperous 2014. It’s in these moments of reflection I’m reminded that in 2014 we must be briefer and clearer. Finally, as someone who often wears the marketing hat by default, allow me to boldly recommend being funner in 2014. What’s in it for me?).

Communications 100

Communications Michigan Products Marketing 100

Aaron Wolowiec

AUGUST 10, 2015

Membership retention saw the largest year-to-year increase, offered by 47 percent of association marketing departments in 2014 compared to 62 percent in 2015. Associations are embracing marketing analytics more closely, with the percentage reporting no usage of analytics dropping from 13 percent in 2014 to 9 percent in 2015.

Report 100

Report Marketing Detroit Social Media 100

Aaron Wolowiec

MARCH 31, 2015

According to a recent report by Professionals for Nonprofits , nearly 60 percent of nonprofits increased their staff size in 2014 and 55 percent plan to add staff this year. But there’s good news for graduates and jobseekers in general: Associations and nonprofits are hiring. And, with demand exceeding supply, salaries are on the rise.

Marketing 100

Marketing Leadership Technology Report 100

Aaron Wolowiec

NOVEMBER 1, 2016

About 17 percent of online donation form views on #GivingTuesday 2014. Faith-based organizations now receive the largest percentage of #GivingTuesday online donations. Online average gift amounts exceed $100 for most organizations on #GivingTuesday.

Social Media 166

Social Media Project Tips Team 166

Aaron Wolowiec

JANUARY 19, 2016

That’s changed from 2014, in which survey participants ranked lobbying/advocacy as most important. As we said in our 2014 recommendations, avoid ‘shiny-object syndrome’ and the temptation to be all things to all people,” Naylor said. Second and third: professional development and industry trends.

Communications 100

Communications Social Media Newsletter Video 100

Aaron Wolowiec

NOVEMBER 1, 2016

About 17 percent of online donation form views on #GivingTuesday 2014. Faith-based organizations now receive the largest percentage of #GivingTuesday online donations. Online average gift amounts exceed $100 for most organizations on #GivingTuesday.

Social Media 100

Social Media Project Tips Team 100

Aaron Wolowiec

AUGUST 23, 2016

She co-organized the first European Listening and Healthcare Conference in Nijmegen, The Netherlands, in 2014 and is currently planning the International Listening Association’s 2018 convention.

Conference 180

Conference Communications Social Media Process 180

Aaron Wolowiec

NOVEMBER 18, 2014

Now Next Generation Learning will be a pathway at the ASAE 2014 Technology Conference and Expo. In quality professional development, learning intent always comes first with tools selected to help learners achieve the education goal. NGL pathway sessions will be mind stretching while embracing the “how.”. Who should attend Tech 14?

Education 100

Education Technology Conference Tools 100

Aaron Wolowiec

SEPTEMBER 30, 2014

The time is now; the fourth quarter of 2014 is filled with a myriad of seasonal events. This month’s guest blog post is by Mariama Holman, content marketing specialist for MultiView , a digital marketing company for associations. It’s never too early (or too late) to start fine-tuning your organization’s participation in a trade show.

Tips 100

Tips Marketing Strategy Content 100

Aaron Wolowiec

JANUARY 28, 2014

Now that you’ve settled into 2014 (maybe? you’re probably planning an exciting lineup of events. Maybe your goal is to attract as many participants, from as many demographics, as possible. After all, hundreds of attendees translate into thousands of dollars, and everyone loves a strong revenue stream.

Revenue 100

Revenue Education Conference Content 100

Aaron Wolowiec

AUGUST 23, 2016

She co-organized the first European Listening and Healthcare Conference in Nijmegen, The Netherlands, in 2014 and is currently planning the International Listening Association’s 2018 convention.

Conference 100

Conference Communications Social Media Process 100

Aaron Wolowiec

FEBRUARY 4, 2014

Scanning my current commitments, I now serve on the editorial advisory board for Michigan Meetings + Events magazine, I’m a subject matter expert and facilitator for MSAE , I’m the luminaria chair for the East Lansing Relay for Life and I’ve recently been appointed to the ASAE 2014-2015 Professional Development Section Council.

Michigan 100

Michigan Committee Course Association Management 100

Aaron Wolowiec

MAY 20, 2014

So important it was the topic of Destination Michigan’s Michigan Meetings Expo 2014 , which was held on May 8 at the MotorCity Casino and Hotel in Detroit. If something happens at your next event, do you have communication channels defined? Do you have an emergency management plan? It’s important food for thought.

Michigan 100

Michigan Detroit Communications Conference 100

Aaron Wolowiec

DECEMBER 18, 2013

If you’ve answered yes to one or both of these questions, 2014 may be a great opportunity for your organization to conduct a strategic meeting audit. Has your organization’s meetings function experienced a year-over-year revenue decline – however slight – since the 2007 recession?

Revenue 100

Revenue Industry Project Price 100

Aaron Wolowiec

DECEMBER 16, 2014

The 2014 State of Digital Marketing in Associations benchmarking study was administered mid-October through mid-November, with membership associations holding the largest response rate. a research and advisory firm serving the association industry.

Marketing 100

Marketing Social Media Content Report 100

Aaron Wolowiec

SEPTEMBER 2, 2014

Tip for execution of strategy from @ aaronwolowiec : SPICE it up (Scan, Plan, Implement, Communicate, Evaluate) #asae14 LO3— Shelly Pfenninger (@shellypf) August 12, 2014. This framework first presumes, however, that a thoughtful strategic plan is already in place. Conduct a SWOT analysis.

Nashville 100

Nashville Analysis Review Communications 100

Aaron Wolowiec

JUNE 17, 2014

Filed under: Associations , Learning Tagged: Association Learning + Technology 2014 , associations , Bryant Nielsen , education , fringe trends , higher education , Internet , Learning , Massive Open Online Courses , megatrends , MOOC , MOOCs , Online-PhD-Programs.org , Tagoras , technology , whitepaper , Your Training Edge. While only 6.6

Mooc 100

Mooc Course Class Education 100

Aaron Wolowiec

JULY 28, 2015

The “ 2015 Association Email Benchmarking Report ” summarizes email marketing metrics from more than 1 billion emails associations sent in 2014. In 2014, there was increase of more than 26 percent in email subject line testing. The four metrics measured in the report: delivery rate, open rate, click rate and unsubscribe rate.

Marketing 100

Marketing Email Marketing Report Survey 100

Aaron Wolowiec

MAY 24, 2016

According to the report, email volume rose nearly 12 percent from 2014. The 2016 Association Email Marketing Benchmark Report analyzes nearly 2 billion emails sent by associations in 2015. We’ll delve into the findings shortly, but first, Informz points out marketing automation technology has transformed the way associations communicate.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Aaron Wolowiec

MAY 24, 2016

According to the report, email volume rose nearly 12 percent from 2014. The 2016 Association Email Marketing Benchmark Report analyzes nearly 2 billion emails sent by associations in 2015. We’ll delve into the findings shortly, but first, Informz points out marketing automation technology has transformed the way associations communicate.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Aaron Wolowiec

JUNE 16, 2015

Based on the 2014 Association Benchmarking Report , only 42.8 If you’re already responsible for multiple parts of planning and executing an event, your sponsorships are likely on auto drive, and a total reinvention probably seems daunting. But don’t let the idea of reinventing sponsorships intimidate you. Customization is in demand.

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Price Revenue Discount Newsletter 100