YourMembership

APRIL 14, 2015

Everybody knows that the transformations facing us—social, political, technological, economic—render obsolete the lessons of the past.”. For some folks it started with YM’s acquisition of Job Target’s career center business unit in 2014. They want to dominate the job board market. But back to that BHAG. Boy, do we have one.

millennials 150

millennials Course Recruiting Recruitment 150

Association Adviser

DECEMBER 10, 2013

As social media consumes more marketing time, money and members’ attention, associations need to measure its impact and ROI more efficiently. This embrace of technology that makes association life easier should be applauded and further supported in 2014. Your pricing and member benefits need to reflect that.

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millennials Social Media Price Review 60

YourMembership

FEBRUARY 27, 2014

This week YourMembership.com is “on the road” in Tempe, Arizona attending the 2014 AMC Institute Annual Meeting. It was our opinion that these associations were in the greatest need of the help the technology we were building could provide. How to keep up with the changing demands driven by technology advances.

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Case Study Arizona Social Media Revenue 150

SCD Group

APRIL 6, 2015

In their book When Millennials Take Over , Jamie Notter and Maddie Grant devote a chapter on the importance of organizations to have a digital mindset. In adopting a digital mindset, the digital program represents the largest capital purchase of 2014. And, the company doubled the size of its technology/digital staff.

Detroit 40

Detroit millennials Technology Strategy 40

Association Subculture

APRIL 18, 2014

When it comes to Generation Y, Millennials (and now Generation Z or whatever we decide to call them :D) the media tends to have its narrative pretty well set. As of March 2014, unemployment rates in the United States for youth aged 20-24 hovered around 12%. However, globally youth unemployment continues to rage.

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United States millennials Education Products 100

Velvet Chainsaw

AUGUST 18, 2014

business centers, but the concept is taking off in many markets around the country. Buyer’s market. It may take a few years, but my money is on a long-term shift to a buyer’s market — especially for room inventory attractive to the huge Millennial market. It’s primarily for the top five U.S. Lower attendance.

Conference 40

Conference millennials Price Maine 40

Associations Now

JUNE 26, 2015

And now a new report sheds more light on how leisure travel technology is changing business traveler expectations. As the pace of technological change is accelerating, so is market readiness for new ways of buying, managing, and experiencing travel. Customization. Two of the most well-known: Airbnb and Uber.

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Press Release Report Technology millennials 40

SCD Group

JANUARY 13, 2014

How to Create a Mobile-First Content Marketing Strategy By Devika Girish via Content Marketing Institute A recent study by Nielsen and Google suggests that 77 percent of mobile searches are performed at work or home — areas where a PC is also likely to have been available. Your technology? Yet, mobile website visitors have a 9.56

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millennials Texas Content Marketing 40

SCD Group

OCTOBER 7, 2014

By Maddie Grant via Social Fish There is a spectrum of factors that contribute towards making your content marketing strategy a success instead of a complete flop. From content generation to content publishing – each step is crucial and has to be handled cleverly to create the best possible content marketing strategy for your organization.

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millennials Content Leadership Social Media 40