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What will 2016 bring for associations?

Aaron Wolowiec

From memberships to learning to partnerships, software and services provider Abila just released its predictions for associations in 2016. In fact, Abila predicts certification revenue will surpass membership revenue in 2016. This is particularly true for your millennial members who will make up 75 percent of the workforce by 2020.”.

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12 Top Association Articles from 2016

Socious

So here goes – your summary of the best association articles on the web for 2016. Article #1) 20 Guerilla Marketing Tactics to Promote Your Next Event. This article from Associations Now gives some good ideas of how to start. Article #6) Does Your Association Have a Millennial Mindset? Managing and Excelling at Events.

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How to Produce Revenue-Generating Association Podcasts

Associations Now

New reports show that podcasting is steadily growing in popularity, especially among millennial consumers. Here’s how associations can make use of podcasting—and bring in some nondues revenue dollars in the process. Affiliate marketing is another way to bring in some revenue on association podcasting.

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Association Brain Food Weekly: 12.2.16

Reid All About it

Out of the Mouth of Millennials. Millennials are the largest generation in U.S. What do Millennials think about being put under the microscope? Rather than talking about them, let’s talk with them in this panel discussion consisting entirely of Millennials. Host: Marketing General, Inc. Tue 12/6 at 1 p.m. –

San Jose 188
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Three Ways to Grow Membership With Mission

Association Freak

We often reduce the mission to believing that “what’s in it for me” is the only key to nonprofit marketing success in membership messaging. Guided by research, many organizations have sought to imitate for-profit marketers. Millennials are skeptical, with a very high bar for trusting a brand. Rightly so. 1] Komornicki, Sophie.

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Association Brain Food Weekly: 12.2.16

Reid All About it

Out of the Mouth of Millennials. Millennials are the largest generation in U.S. What do Millennials think about being put under the microscope? Rather than talking about them, let’s talk with them in this panel discussion consisting entirely of Millennials. Host: Marketing General, Inc. Tue 12/6 at 1 p.m. –

San Jose 150
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Association Brain Food Weekly: 9.30.16

Reid All About it

After reading Elizabeth Engel and Shelly Alcorn’s paper, The Association Role in the New Education Paradigm , I was inspired to write my own take on how associations could transform higher education. Why not dream big or dream differently—that’s how to design your own future. Making Online Communities Work in 2016. 1 CAE credit.

Maryland 150