WBT Systems

DECEMBER 5, 2017

A CRM provides functionality beyond the scope of a traditional AMS, for example, email marketing and automation, inbound and content marketing, search engine optimization, lead scoring, and customer/member tracking. According to the 2017 Membership Marketing Benchmarking Report from Marketing General, Inc.,

LMS 150

LMS System Survey Email Marketing 150

Reid All About it

JUNE 23, 2017

If you need a DIY approach to analytics, take a look at Debbie King’s advice for creating an analytics strategy and roadmap at the Association Analytics blog. How to Build an Engagement Driven Demand Generation Strategy in 2017. In this digital age, how you interact with your prospects will determine the success of your marketing.

DC 153

DC Content Education Software 153

Reid All About it

FEBRUARY 22, 2019

But then I read about hackers stealing nearly $2 billion in cryptocurrency since the start of 2017. Host: Event Manager Blog. If your organization offers free professional development for the association community, please send me the link via email or Twitter. Follow Blog via Email. More info/register.

Social Media 170

Social Media DC System Washington 170

Associations Now

FEBRUARY 21, 2017

The direct mail startup Mailjoy borrows some of its postcard-mailing strategies from the world of email marketing. Direct mail remains a common tool of many associations, but it’s nowhere near as easy to use as, say, your email client might be. — Deirdre Reid, CAE (@deirdrereid) February 21, 2017.

Email Marketing 58

Email Marketing Tools Software Content 58

Higher Logic

DECEMBER 21, 2017

Over the 2017 calendar year, we published 125 awesome blog posts across the spectrum of marketing automation topics. In this webinar we explore the top trends and best practices for 2017 gleaned from assessing and analyzing 7000 subject line A/B tests. 2017 Association Email Marketing Benchmark Report.

Minneapolis 176

Minneapolis Email Marketing Revenue Recruiting 176

Reid All About it

JULY 28, 2017

With marketing being more metric-driven than ever before, the importance of understanding how your organization measures up has escalated. Learn about key findings, including marketing automation performance metrics, from the Informz 2017 Association Email Marketing Benchmark Report. Follow Blog via Email.

Chicago 150

Chicago Washington DC Social Media 150

Associations Now

JUNE 14, 2017

— Adi Ignatius (@adiman) June 13, 2017. The Wild Apricot blog shares four ways to get board members involved. MeetingsNet shares ways to effectively use email marketing to boost registration. Rallying Cry. In this book excerpt, @danmcginn breaks down the science of giving a pep talk that actually works [link].

Social Media 73

Social Media millennials Email Marketing Recruiting 73

Associations Now

MAY 25, 2017

As a blog post from the Canadian Society of Association Executives (CSAE) points out , there are plenty of membership attrition factors that are out of your organization’s control. Manual Marketing. Marketing #automation is big now, but how much is too much? — Future Value (@FVCTweets) May 25, 2017.

Newsletter 68

Newsletter Email Marketing Marketing Process 68

WBT Systems

JULY 24, 2018

The ASI survey respondents are optimistic about the future of their associations—but less so than in 2017. Email marketing. We’ve talked before about the power of social proof in marketing your online learning programs. The state of association membership. Membership numbers look good.

Survey 150

Survey Marketing Certificate Education 150

Associations Now

JANUARY 19, 2017

There are a ton of different channels your marketing team uses to advertise a meeting, but are you giving stakeholders like sponsors and presenters the right tools to promote your event? The Event Manager Blog offers a series of tips for attracting more people to your meetings. — Hootsuite (@hootsuite) January 19, 2017.

Social Media 40

Social Media Email Marketing Team Software 40

Associations Now

APRIL 25, 2017

How Does Inbound Work for Membership Marketing? — Abner Gonsalves, CAE (@AbnerGonsalves) April 25, 2017. Have you re-evaluated your inbound marketing processes lately? Social Media Explorer shares everything you need to know about email marketing. link] #ASSNCHAT #ASAE. “It’s not about you.

Social Media 59

Social Media Video Email Marketing Marketing 59

Associations Now

MARCH 2, 2017

Also: Simple steps to help you improve your email marketing campaign workflow. 5 Email Campaign Flow Tips I Use Every Day {Tips straight from our email campaign manager} [link] #assnchat pic.twitter.com/NkdtildVMw. — Informz (@Informz) March 2, 2017. How to be of service. Raise more money.

Email Marketing 40

Email Marketing Social Media Tips Team 40

GrowthZone

NOVEMBER 23, 2020

In 2017, the chamber-focused Weblink Connect became a smaller subsidiary of MemberClicks. Email marketing. Email marketing. Email marketing. Campaigns and email marketing. Email marketing. Since the acquisition, the platforms have combined and are sharing features.

Membership Management 78

Membership Management Software Directory System 78

Membership Marketing

JULY 26, 2018

Here are some of the major changes associations have put in place in their membership marketing efforts. By 2018, word-of mouth recommendations, email marketing, and promotions to/at your association’s conferences or trade shows are affirmed as the most effective recruitment techniques. Please take a look at the full report.

Marketing 76

Marketing Analysis Recruiting Recruitment 76

Fonteva

MARCH 19, 2020

This is the first email marketing design trend on this list. If some of your members have opted out of email or direct mail communications, ensure those preferences are respected in all of your campaigns. This includes social media, email marketing strategies , cold calling, or even downloadable resources.

Tips 52

Tips Recruiting Recruitment Tampa 52

GrowthZone

NOVEMBER 8, 2022

The Striving for Success blog series features entries from our 2022 Chamber Success Competition. The first blog post in the series featured competition entries sharing how using the GrowthZone solution increases member engagement. There’s no question that marketing automation is a hot topic with chambers. But what is it?

Process 78

Process Directory Software Revenue 78

Reid All About it

APRIL 14, 2017

Tue 4/18 at 11:30 a.m.* – How Are Organizations Using Marketing Automation? Marketing automation is not just a buzz word for an updated approach to email marketing. Storytelling in 2017: It’s Not About Content, It’s About Engagement. Host: Event Manager Blog. Follow Blog via Email.

Content 150

Content Chicago Marketing DC 150

Reid All About it

MARCH 31, 2017

. – Emma’s Top Email Design Tips. Hear about the latest trends and best emails seen recently by the experts at email marketing platform Emma. Learn email design tips, including show-stopping GIFs and smart responsive design, you need to deliver results for the rest of 2017 and beyond.

Raleigh 150

Raleigh DC Washington Charlotte 150

Expo Logic

NOVEMBER 20, 2018

Another example of attendees working together in an interactive experience was at the AWS re:Invent 2017 event to build a structure completely out of LEGO® bricks. Katie Cook Marketing Communications Specialist, Expo Logic Katie has a passion for marketing and writing.

San Diego 31

San Diego Marketing St. Louis Social Media 31

Reid All About it

MAY 11, 2018

Way off-topic: Check out my Grabbing the Gusto blog for my weekend post about the list of recipes I’ve made this week or plan to make in the coming week. Winning Email Strategy for your Events: It’s a Marathon, Not a Sprint. Follow Blog via Email. Hootsuite ). Tue 5/15 at 1 p.m. Bryan Clark, Associate, Vedder Price.

DC 30

DC Washington Project Member Engagement 30