CMA Solutions

SEPTEMBER 30, 2022

Last year, 62% of surveyed associations either endured a membership decline or remained flat, according to MGI’s 2022 Marketing Membership Benchmarking Report. Here’s the short list: 1) Lack of engagement with organization, 2) Lack of value and 3) Forgot to renew. Member engagement makes all of it happen.

Directory 52

Directory Social Media New Jersey Member Engagement 52

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MAY 27, 2022

Once a pipe dream for small and mid-size associations, marketing automation is now within any organization’s reach. GrowthZone describes the benefits of marketing automation and how it differs from email marketing. Webinar Days 2022. Presenter: Shira Lotzar, Chief Engagement Officer of Purposeful Hire.

Technology 41

Technology Case Study Education System 41

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OCTOBER 28, 2022

Blue Sky eLearn’s step-by-step guide to instructional design helps you decide what educational programs your market needs, develop learning objectives and assessments, map content, and design your program. digitalNow 2022 recap. Learn about trends impacting member engagement, member growth, measurements, outcomes, and sustainability.

Blended Learning 39

Blended Learning Email Marketing Revenue Technology 39

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FEBRUARY 25, 2022

The weekly list of free educational events and resources for the association community…. If you want to know what’s going on with chapters at other associations and how your chapter network compares, check out the 2022 Chapter Performance & Benchmarking Report from Billhighway and Mariner Management. State of chapters.

Revenue 40

Revenue Analysis Strategy Technology 40

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JUNE 10, 2022

Nimble AMS describes how an AMS helps membership directors better understand members, anticipate their needs, and deliver an optimal online experience and personalized communications and content. If your AMS doesn’t help you recruit, engage and retain members , you better start shopping for a new one. AMS expectations.

Arlington 39

Arlington Revenue Content Team 39

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SEPTEMBER 9, 2022

Rather, it’s a communications medium. He writes about the apps helping him develop a vision for the metaverse, the need for interoperability in the metaverse, and his hope that it goes beyond just being a communications medium. Lossy communication. ASAE 2022 Conference Recap. Host: American Marketing Association.

Education 41

Education Project LMS Technology 41

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SEPTEMBER 30, 2022

Many associations use conversational engagement to draw people into relevant conversations, identify their goals or needs, and respond appropriately—at scale, not individually. PropFuel describes why and how this innovative approach to communicating and engaging with members and customers is so successful. 1 CAE credit.

Blended Learning 41

Blended Learning Software Education Marketing 41