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MARCH 8, 2024

Chapters should offer plenty of member-organized social meetups, not just education programs. GrowthZone explains what to do before, during and after an event to help increase registrations and attendance. Opportunity or doom. “It’s It’s the end of the world as we knew it,” says Dean West at Association Laboratory. “In

Social Media 250

Social Media DC Strategy Education 250

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FEBRUARY 9, 2024

In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. Michelle Brien at Matchbox shared the results of their research on the value of virtual experiences to associations and their members. Online experiences. Event trends. Data, AI and value propositions. AI literacy. Twitter tips.

Newsletter 266

Newsletter Certificate Denver Case Study 266

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FEBRUARY 2, 2024

Member connections. At Sidecar, Amanda Kaiser and Amith Nagarajan describe another approach to helping members connect with each other: AI matching. m3Magazines shares advice on transforming your magazine into a valuable asset members will love. Print magazines. Generation Z. Credit card processor. Accessibility.

Certificate 266

Certificate Denver South Carolina Project 266

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DECEMBER 8, 2023

People talk about it in the association world, but how many associations actually provide resources and education about mental health issues to members and industry employers? Member app. Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own.

Strategy 272

Strategy Video Technology Innovation 272

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APRIL 28, 2023

Member recruitment. Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. “By AAAS asked young scientists from around the world, “How have scientific societies affected your career, and how can societies best support scientists in the future?”

DC 205

DC Recruiting Recruitment Washington 205

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AUGUST 25, 2023

Matchbox Virtual Media asks for your participation in a survey that explores how the use of online experiences by associations for membership engagement, education, revenue growth, and other purposes has evolved in recent times. Please take three to five minutes of your time to help with this research. Membership trends. Conference planning.

millennials 370

millennials Survey Team Education 370

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OCTOBER 13, 2023

Brightfind’s guide to association websites is loaded with useful advice on the 12 essential web elements for acquiring, engaging, retaining, and converting users into loyal website visitors, customers, and members. Associations usually rely on corporate marketing budgets for sponsorship revenue. AI in the workplace. Brand acquisition.

Revenue 272

Revenue Austin Tools Education 272

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SEPTEMBER 15, 2023

Curated reading lists are the best, right? Watch how the members of the International Bridge Tunnel & Turnpike Association used the Open Space concept at a recent meeting —and hear why loved it. The weekly list of free educational events and resources for the association community… Must-read newsletters. Credentialing support.

LMS 256

LMS Revenue Arlington Education 256

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JANUARY 19, 2024

Nimble AMS explains how an AMS empowers your association’s recruitment, engagement and retention efforts by helping you better understand members, anticipate their needs, provide a better digital experience and deliver personalized emails and content. Hybrid/remote teams. Marketing to Gen Z and millennials. CAE credit.

Revenue 256

Revenue Strategy Member Engagement United States 256

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APRIL 21, 2023

The weekly list of free educational events and resources for the association community… Free member education. Should associations list education programs as a membership benefit if members have to pay for them like everyone else does? I don’t think so and neither does WBT Systems. Mentoring program. Membership marketing.

Education 195

Education Committee Recruiting Recruitment 195

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OCTOBER 20, 2023

Member app. Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. Bulletin describes several ways a member app can enhance and foster member engagement. What do your members and target audiences think of yours? Why do members join associations?

Maryland 272

Maryland LMS Revenue Strategy 272

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APRIL 9, 2021

WBT Systems, who sponsored the session, is betting your members would love it too, so they described how to host your own ideation session. 4 is one of those “what? 5 tips to attract and engage the next generation of leaders—excellent advice from members of ASAE’s Healthcare Community Advisory Committee. Heavy workload.

San Diego 370

San Diego Revenue Strategy Content 370

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JANUARY 26, 2024

Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. It’s scary to think what might happen to chapters if they can’t find enough members to lead them. Leadership development for young members. The 2024 survey is now open.

Survey 256

Survey Project Strategy Education 256

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SEPTEMBER 22, 2023

They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and much more. Amanda Lea Kaiser ) Two mobile engagement strategies to help your association increase Gen Z and millennial membership. Scientific society events. Website RFPs.

LMS 266

LMS Revenue Education Strategy 266

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MARCH 24, 2023

Member onboarding. Thank goodness, many associations are rethinking new member onboarding. If your association hasn’t yet tackled this project or you’re open to further tweaking, Impexium describes the elements of an exceptional member onboarding experience. Sponsorship strategy. Data-informed event planning.

Revenue 227

Revenue Chicago Leadership Education 227

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APRIL 23, 2021

Member communications. Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey. Fri 4/23 at 12 p.m.* – Defeating Unconscious Bias via Neuroscience for Meeting Professionals. Event legal issues.

Revenue 370

Revenue Strategy Content Education 370

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NOVEMBER 3, 2023

Nominate your new product, member program, partnership success, or organizational change that propels your association toward its mission. Engagement marketing. At Associations Now, Hannah Carvalho describes how a chapter of the American College of Physicians helped student members launch and run a podcast. Board buy-in on tech.

Tools 272

Tools Strategy Revenue Technology 272

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SEPTEMBER 1, 2023

MCI invites you to participate in its AI benchmark survey , a 3-minute pulse survey about the integration of AI technologies within your organization and your members’ interest and aptitude for AI. This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more.

Revenue 227

Revenue Survey Education Strategy 227

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JUNE 2, 2023

You can also use this data to find gaps in your educational portfolio and improve member acquisition and retention. Starkweather Association Services’ shares best practices for change readiness that will help you understand and minimize the complications people bring to technology or any other change project. Change readiness.

Technology 195

Technology Chicago Education System 195

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AUGUST 18, 2023

In these standalone short programs, member instructors introduce skills, practices, or hobbies to fellow members. The programs are relationship and community builders since they help members connect with each other on both a personal and professional level. Love will keep us together… Education programs.

Certificate 195

Certificate Education Revenue Marketing 195

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APRIL 16, 2021

Member behavior. WBT speculates about the invisible forces affecting your members , causing irregular or new behavior, and disturbing the regular attraction between them and your association. Virtual event engagement. The Virtual Events Institute asked several experts for tips on virtual event engagement. Quick hits.

Revenue 363

Revenue Strategy Team Content 363

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FEBRUARY 12, 2021

If you know an association professional or board member who needs a wake-up call, this MemberSuite post should do the trick. Let’s say your association has fully accepted reality and wants to help members acquire the skills and knowledge they need right now, but you don’t have the time or money to design new online courses. Quick hits.

Revenue 370

Revenue North Carolina Industry Technology 370

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SEPTEMBER 29, 2023

Impexium dives deep into membership renewals : the difference between retention and renewal, metrics, why members don’t renew (per research), and, best of all, solutions for those renewal challenges. The report offers much to digest about communication, member engagement, events, staffing, outsourcing, and more.

Revenue 272

Revenue Innovation Education Tools 272

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JANUARY 5, 2024

Member segmentation. Dave Will at PropFuel has a lot to say about the low bar of member data segmentation. If you want a meaningful connection or relationship with members, you have to get more granular—and he explains how. The weekly list of free educational events and resources for the association community… Reflection time.

Revenue 277

Revenue LMS Price Education 277

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OCTOBER 6, 2023

In part two of their Open Space series, TopClass LMS explains how to overcome common objections to using this engaging event format. Association education in 2024. Tagoras is conducting a brief survey to find out where learning and education businesses (i.e., associations) plan to focus their efforts in 2024. Conference design.

Revenue 256

Revenue Certificate Tools Innovation 256

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JUNE 23, 2023

The resulting benchmark report shares key trends, benchmarks within six marketing categories (research/analytics, branding/strategy, marketing/SEO, UX design/content, technology and team dynamics)—with breakout benchmarks for associations, and recommendations for increasing your association’s marketing effectiveness. Our AI future.

Metro 195

Metro Strategy Technology Marketing 195

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MAY 14, 2021

The weekly list of free educational events and resources for the association community…. Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. Either you have it or you don’t but you have to produce anyways. Check it out before you get too deep into your planning process.

St. Louis 341

St. Louis Technology Strategy Conference 341

NXUnite

FEBRUARY 15, 2024

of nonprofits increased their staff workloads to meet rising demands for services last year. Your nonprofit’s staff members have a lot on their plates. Having a deliberate training plan in place ensures that you stay on top of your staff’s learning needs and keep up with the latest best practices in the sector.

How To 130

How To Class Resources Course 130

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APRIL 14, 2023

Wes Trochlil at Effective Database Management explains why your association should think about the small moments experienced by members and customers. The biggest concern: a decline in the acquisition and engagement of young professionals. Marketing automation. Abstract/conference management. CMS/website RFP. Young professionals.

Leadership 195

Leadership Education Revenue Strategy 195

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MAY 5, 2023

Achurch Consulting says it’s time to rethink and repair your organization’s broken meeting culture by adopting meaningful and mindful meeting practices. Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Quick hits My eight best techniques for evaluating character. (

Chicago 205

Chicago Education Certificate Revenue 205

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MAY 26, 2023

To navigate change, companies need fear-free cultures of diverse people and mindsets led by leaders who continuously learn, incentivize and train for change and worship no sacred cows.” ― Rishad Tobaccowala Competing for members’ time. The weekly list of free educational events and resources for the association community… Reflection. “To

Technology 195

Technology Education Arkansas Leadership 195

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MARCH 19, 2021

Throughout March, Mary Byers, CAE, and the Loyalty Research Center are sharing stories about highly innovative organizations, their best practices, interviews with innovators, and challenge questions about innovation to ponder. Two proven tips to increase your newsletter’s open and click rates. Chapter events. Quick hits.

LMS 370

LMS Nashville Strategy Video 370

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APRIL 2, 2021

Association member communications. By participating in Association Adviser’s annual Association Communications Benchmarking Survey , you can help yourself and others benchmark member communication challenges and improvements—and you’ll get the first look at the report this summer. Fri 4/2 at 12 p.m.* – EventTech Chat.

Revenue 335

Revenue Conference Industry Strategy 335

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MARCH 17, 2023

Learn what elements of engaging and effective online learning you must build into your live and on-demand programs. A quote from James Clear, the author of Atomic Habits , got Billhighway thinking about chapter practices: “You do not rise to the level of your goals. But excellent content isn’t enough to gain market share. But do you?

Revenue 205

Revenue Certificate Committee Leadership 205

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JUNE 18, 2021

WBT Systems offers the wisdom of Stoic philosophers like Marcus Aurelius and Seneca on topics pertaining to life inside and outside of associations, such as lifelong learning, change management, leadership, making the best of crappy situations and living in the now. Is it difficult to find members to serve on your membership committee?

LMS 369

LMS Certificate America Committee 369

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JULY 2, 2021

This week, they discuss peer advisory groups for association members who want to learn from and with each other. Supplier members. When I worked at NAHB, I always thought the Builder 20 clubs were such a great idea. WBT Systems does too. They explain how these groups work and why your association may want to consider offering them.

Technology 370

Technology Strategy System Education 370

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JULY 31, 2020

If your members have to acquire new knowledge and skills to thrive in this new pandemic environment, WBT Systems suggests offering this type of certificate (and digital badge) program. The results will help our community better understand how associations are adapting to change and preparing for the future. Virtual certified.

Montana 362

Montana Revenue Innovation Case Study 362