Reid All About it

JANUARY 15, 2021

WBT Systems says we aren’t going back to normal , and to think otherwise is magical thinking. Content/education strategy. He suggests ten steps nonprofits can take to make space for black male leadership. 17+ free ways to get more traffic to your content. Kim Moutsos, Content Marketing Institute ).

Innovation 359

Innovation Las Vegas Communications Education 359

Reid All About it

JUNE 23, 2023

The resulting benchmark report shares key trends, benchmarks within six marketing categories (research/analytics, branding/strategy, marketing/SEO, UX design/content, technology and team dynamics)—with breakout benchmarks for associations, and recommendations for increasing your association’s marketing effectiveness. AI usage policy.

Metro 195

Metro Strategy Technology Marketing 195

Reid All About it

JANUARY 31, 2020

Find out how to have a great content strategy in less than two minutes in this video from web strategist Ray van Hilst of Yoko Consulting. Then, if you have more time, check out the advice and resources in this Gather Content interview with content strategist Hilary Marsh. Rebecca Zucker, Harvard Business Review ).

Chicago 221

Chicago Massachusetts DC Washington 221

Reid All About it

MAY 14, 2021

That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. This week, WBT Systems shared a swipe file of marketing blurbs for association conferences, courses and credentialing programs —have at it! Event safety. Check it out before you get too deep into your planning process.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

JULY 3, 2020

Processes, policies and traditions are all areas of concern when it comes to DEI, but this meaty read, The Manager’s Guide to Inclusive Leadership — Small Habits That Make a Big Impact from First Round Review, describes small behavioral steps leaders can take to create a more inclusive workplace. Then when you know better, do better.”

Montana 221

Montana North Carolina Review Member Engagement 221

Reid All About it

SEPTEMBER 3, 2021

Make someone’s day and nominate them right now—and that will make your day too. If virtual or in-person conferences are part of your organization’s strategy—whether you’re a non- or for-profit, large or small organization—please complete the Tagoras 2021 Virtual Conferences survey. Who’s coming to mind? Quick hits.

Learning Management System 195

Learning Management System Education Technology Review 195

Reid All About it

MARCH 19, 2021

Leaders should discuss these questions to avoid returning to “the emerging temptation of a false normalcy and [making] a hard turn back toward the pre-2020 complacency that exacerbated the pandemic’s detrimental impact.”. Celebrating a new season. The spring equinox arrives on Saturday. Mindfulness. Mindfulness is not a cure-all.

LMS 370

LMS Nashville Strategy Video 370

Reid All About it

SEPTEMBER 25, 2020

The weekly list of free educational events and resources for the association community… I’m not publishing Brain Food next Friday (10/2) because I’ll be hiking in southern Utah, so this edition includes all the events I know about in the next two weeks. 5 unusual ways to find new inspiration for content. Speaker panel diversity.

Case Study 285

Case Study Content Montana Price 285

Reid All About it

FEBRUARY 12, 2021

Resist the magical thinking that if you can hold out long enough, everything will be okay. Some of their observations may surprise you, like a mindset of abundance (that’s my jam), but when you read why, it all makes sense. The leftovers make excellent sandwiches. Accepting reality. Gamification. Peter Vajda, Issues ).

Revenue 370

Revenue North Carolina Industry Technology 370

Reid All About it

JANUARY 14, 2022

You can also make it with chicken or fish. Serve it over jasmine rice—Uncle Ben’s 90-second rice is fine for those nights when one dish to make is more than enough. If you don’t have one, no worries, you can make it in a slow cooker or bake it low and slow in the oven. But can associations respond nimbly to them? Decentraland.

Team 195

Team Technology Certificate Revenue 195

Reid All About it

OCTOBER 28, 2016

Parker shares ten tips to help over-worked content marketers train their brain for greatness – they’re applicable to regular people too. Big Magic: Creative Living Beyond Fear (Elizabeth Gilbert) – love this, highly recommended for writers. Have you read any of them? What are you reading? More info/register. Hosts: EventBank.

millennials 150

millennials eBook Washington Innovation 150

Reid All About it

MARCH 26, 2021

They suggest strategies for resolving some of the challenges you probably have with your SMEs. I don’t have much else to share since lately I’ve been making a three-night meal on Sundays. However, only 36% of respondents said they align their staff and board in terms of innovation as a priority. That stinks. Volunteer SMEs.

Innovation 259

Innovation San Diego LMS Strategy 259

Association Success

APRIL 24, 2020

Editor’s note: This piece was originally published on Anthony Shop’s LinkedIn page and republished with permission. Looking at these numbers would make many nonprofit leaders lick their lips. Here are some digital strategy lessons we can learn from Big Cat Rescue. Let’s start with a bit of background.

Strategy 100

Strategy Tampa San Diego Marketing 100

Associations Now

JUNE 30, 2017

While I can’t imagine life without any of them, consider how much Apple’s “truly magical product”—as former CEO Steve Jobs called it when announcing its 2007 launch—has affected associations. It’s transformed everything from content delivery and strategy to advocacy efforts. A look at how it’s changed meetings and events.

Conference 100

Conference America Examples Communications 100

Reid All About it

FEBRUARY 4, 2022

He says, “The ‘magic’ of being in the same space that we hear so much about never occurred for me… No break room or management-consultant-driven pablum could compensate for the fact that I was never properly managed.”. What’s so great about evergreen content? The content consumption fallacy associations need to watch out for.

Content 39

Content Education Recruiting Recruitment 39

Reid All About it

AUGUST 19, 2022

Because I’m away next week at the ASAE Annual Meeting and elsewhere, I’m not publishing Association Brain Food on Friday, August 26. Make sure you (and your association’s leadership) aren’t falling for any of them. This edition includes all the free events I could find for the next two weeks. Grassroots advocacy. AMS selection.

Technology 43

Technology Software Cost Products 43

Reid All About it

APRIL 29, 2022

Heller, founder and publisher of USAE and CustomNEWs. With content and design decisions, remember, says J. If you don’t have the budget to attend ASAE Annual, apply for the new ASAE-USAE Travel Scholarship made possible by Ross E. Applicants must be ASAE members. Non-dues revenue incubator. Attention spans. Value proposition.

Revenue 39

Revenue Louisiana Technology Recruiting 39

Reid All About it

JUNE 10, 2022

WBT Systems suggests strategies to attract talent to your association’s industry and help member companies improve their hiring and retention practices. When announcing a return to the office , many association leaders are living in magical reality. Office myths. Unproductive meetings. Meetings are broken, says Rebecca Hinds at Inc.,

Arlington 39

Arlington Revenue Content Team 39

Reid All About it

APRIL 10, 2020

Because so many associations are quickly converting their in-person conferences to virtual conferences, WBT Systems shares advice on engaging virtual conference attendees with the right kind of content design, networking ideas, and other extracurricular activities. Goats, little and large, make me smile. Event communications.

North Carolina 74

North Carolina Content Montana Social Media 74

Reid All About it

OCTOBER 27, 2023

Fri 10/27 at 9:30 a.m.* – World Café: International Meetings & Events Explore three aspects of international meetings: developing (regionally) relevant content, possible business models, and navigating the tension between local/global/US-centric cultural expectations. Orthodox beliefs. But that’s not enough. Governance. Value proposition.

LMS 256

LMS North Carolina Recruiting Recruitment 256

Reid All About it

APRIL 15, 2022

Quorum makes that job easier with their list of ways a government affairs team delivers membership ROI —talking points you should definitely share with your membership department. Every year, the Chronicle of Philanthropy publishes a list of nonprofits receiving the most charitable donations. Advocacy’s membership value. Quick hits.

Proposal 39

Proposal Technology Revenue Marketing 39

SCD Group

SEPTEMBER 11, 2012

Is there a "magic" price for association memberships? First, during a session at the Content Marketing World Conference , Jim Kukral of Internet Marketing for Business, mentioned that one of the advantages of publishing your book on Amazon was that you can change the pricing of your book as often as you want. Causeaholic.

Price 40

Price St. Louis Content Revenue 40

Beth Kanter

JANUARY 3, 2014

As KD Paine and I wrote in “ Measuring the Networked Nonprofit ,” measuring your social media channels, overall communications or marketing strategy is not a form of voodoo black magic; it is an art and a science. So, what does it take to do the art and science of measuring your marketing or communication strategies well?

Social Media 28

Social Media Case Study Analysis Tips 28

Reid All About it

NOVEMBER 18, 2022

Before a prospect agrees to talk with you, they will do their own research—that’s why content marketing works so well. . How to get the magic back—go into “art gallery mode,” a rewarding way of looking at art and seeing the world around you. My excuse: making space in the chest freezer. Data insights. Hybrid work pitfalls.

DC 43

DC Education Technology Washington 43

Reid All About it

FEBRUARY 28, 2020

Three’s the magic number unless I’m making a one-bowl meal, like pasta or stew, although I’ll make a vegetable too if the bowl isn’t veggie-forward. Three’s the magic number unless I’m making a one-bowl meal, like pasta or stew, although I’ll make a vegetable too if the bowl isn’t veggie-forward.

Washington 44

Washington DC System Education 44

SCD Group

SEPTEMBER 9, 2012

While catchy headlines and high-quality content play their own roles here, the key to retaining readers is to keep them engaged with more content on your site. While catchy headlines and high-quality content play their own roles here, the key to retaining readers is to keep them engaged with more content on your site.

Content 40

Content Revenue Marketing Price 40

Reid All About it

NOVEMBER 15, 2019

Here’s one for my marketer friends from Jodi Harris at Content Marketing Institute about how to educate management or leadership about the value of content marketing. Was it culinary magic or science? They also suggest questions about integration to ask your shortlist of vendors. Sounds geeky but it’s not. Very tasty.

Washington 34

Washington DC Revenue Content 34

Slice-Works

JULY 10, 2014

Last week I was supposed to publish the second installment, but the stomach flu kept me in bed all week. Make a meal of it. Why: that wants to preserve the magic of childhood. —Why: Why: that wants to preserve the magic of childhood. Customization allows the user to choose the types of content, frequency, etc.

Communications 28

Communications Marketing Conference Social Media 28

Higher Logic

JANUARY 29, 2019

The numbers represent speculated percentages of online engagement, with 90 percent of participants only viewing content, 9 percent responding to content, and 1 percent actively participating in the creation of new content. Achieving great engagement requires a commitment to a great member engagement strategy.

Member Engagement 257

Member Engagement Strategy Tools Content 257

Reid All About it

MARCH 6, 2020

How to create a better distribution plan to get your content seen. How to create a better distribution plan to get your content seen. You can have the best content money can buy, but… (Jodi Harris, Content Marketing Institute ). You could leave out the fish and just make the chickpeas—they’re so good. Like oysters?

DC 48

DC California Washington Raleigh 48

.orgSource

DECEMBER 11, 2023

As you investigate strategies to incorporate AI and other new technology into customer experience, it’s important to keep delight at the center of that relationship. As you investigate strategies to incorporate AI and other new technology into customer experience, it’s important to keep delight at the center of that relationship.

Certificate 88

Certificate Cost System Social Media 88

Guilt by Association

OCTOBER 5, 2009

Consultants make a living coaching us on how to avoid being its slave. E-mail has an important place in our communications strategy, but it is not the magic bullet. We even agreed to a “death penalty ,” which strips any content producer of publishing rights for continually violating our social contract.

Newsletter 40

Newsletter Tools Marketing Communications 40

Reid All About it

NOVEMBER 27, 2020

They suggest strategies for making the case for investing in online learning programs. If your board (or C-suite) hasn’t accepted the fact that your association must offer online education to your members and market, then you’ll want to read this post from WBT Systems. CEO pandemic insights. Seems obvious, but most of us don’t do it.

Las Vegas 369

Las Vegas Virginia Content Washington 369

Reid All About it

DECEMBER 17, 2021

This strategy allows sponsors to meet their marketing goals while contributing valuable information and education to your members and market. SwissMiss found a quote that struck me: “Speak to your children as if they are the wisest, kindest, most beautiful and magical humans on earth, for what they believe is what they will become.”

Proposal 195

Proposal Project Austin Certificate 195

Reid All About it

SEPTEMBER 24, 2021

They explain why completion rates are nearly 100% for these courses and what makes them so engaging for learners. They explain why requirements deserve more time and attention , who and what’s involved, and what kind of magic you can expect after going through the process. Board unanimity. Software requirements. Latino inclusion.

LMS 195

LMS District of Columbia Revenue Survey 195

Reid All About it

SEPTEMBER 30, 2022

They buy relations, stories, and magic.” She has a strategy for tackling this problem, but unfortunately the cohort she’s hosting with the Associations Societies Alliance started yesterday. The weekly list of free educational events and resources for the association community…. Education marketing/sales. It can’t be! A true hero.

Blended Learning 41

Blended Learning Software Education Marketing 41

Reid All About it

MARCH 18, 2022

Digital transformation strategy. The weekly list of free educational events and resources for the association community…. Soul music. Violinists across the world play for Ukraine —a minute and a half that will move you to tears. Well, it did me, whether from the beauty or sadness, I don’t know. Micromanaging board. Groupthink.

Revenue 39

Revenue Technology Video LMS 39