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Influence Across America

Spark Consulting

Thanks to the generosity of my friend and colleague Ed Barks , I had the opportunity to attend Influence Across America: The Rise of State and Local Power and the Impact of Digital Media , a National Digital Roundtable panel event at the Newseum earlier this week. The post Influence Across America appeared first on Spark Consulting.

America 170
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How the Romance Writers of America responded to racism accusations — and what associations can learn from them

Association Success

Next, came a rather public revamp of policies and initiatives intended to make the Romance Writers of America more diverse and inclusive. Four months later, the Romance Writers of America board suspended Milan for a year and banned her from ever holding a leadership position in RWA. Where to start. But it can’t end there.

America 142
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Association Brain Food: 4.12.24

Reid All About it

She explains how to get in front of prospects, make an impression on them and communicate the value of membership. Building Brand Loyalty: Transforming Social Customer Service with AI (Social Media & AI Bootcamp Series 2024) Learn how social media is transforming customer service. Staff meetings.

Revenue 256
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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

That’s the beauty of thought leadership. Thought leadership is an old idea that has been made new again. But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to.

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4 Creative Ways to Promote Your Membership Incentive Program

ISAE

As Allegiance Group’s guide to digital marketing explains, this term refers to “the practice of promoting a product, service, or cause through online channels like social media, email, and search engines.” Promoting your incentive program in social media posts and email campaigns will help you reach your online audience.

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Association Brain Food Weekly: 6.18.21

Reid All About it

WBT Systems offers the wisdom of Stoic philosophers like Marcus Aurelius and Seneca on topics pertaining to life inside and outside of associations, such as lifelong learning, change management, leadership, making the best of crappy situations and living in the now. How to conquer communication debt aka email/message overwhelm.

LMS 369
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Can associations keep pace in the tech race?

Aaron Wolowiec

That includes membership growth, non-dues revenue, social media and Big Data. According to Fara Francis, chief information officer of The Associated General Contractors of America, association leadership now welcomes IT to sit at the table to participate in identifying the organization’s business strategy and goals.