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Association Brain Food: 4.12.24

Reid All About it

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. What about your managers? Sponsorship.

Revenue 256
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Eric Lanke: Provocative Proposals for Change

Eric Lanke

Association executive and author. Leadership. Provocative Proposals for Change. I just finished reading an advance copy of Shelly Alcorn s " Provocative Proposals for Change ," a report she authored based on Appreciative Inquiry interviews she conducted with more than 200 association executives (including me).

Proposal 100
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Association Brain Food: 8.18.23

Reid All About it

Charles Darwin was a geologist when he proposed the theory of evolution. Marketing Artificial Intelligence in Action Gain an overview of the current marketing artificial intelligence (AI) landscape. And it was an astronomer who finally explained what happened to the dinosaurs. Daughtry, M.Ed., 1 CAE credit. . 1 CAE credit.

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Association Brain Food: 3.10.23

Reid All About it

The weekly list of free educational events and resources for the association community… ChatGPT. WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. You need a content marketing ecosystem to support them. Membership engagement.

Committee 195
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Association Executives: Provocative Proposals Research Project

Association Subculture

Association Executives: Provocative Proposals Research Project. I would like to announce the Association Executives: Provocative Proposals for Change project (that link will take you to my website for a complete description). Creativity in Association Management - Are You the Roadblock? leadership. (9).

Proposal 100
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9 Steps to Make a Case for a New AMS

Membersuite

Your leadership probably thinks the one you have is good enough, especially with all the other demands on your association’s limited budget. You know how the existing AMS, CRM or database limits your association’s potential. Document how the existing AMS holds your association back and prevents it from leveraging opportunities.

Software 170
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Guest blog: Beyond the RFP.

YourMembership

by Erin Fuller, FASAE, CAE, President | MCI USA Association Management & Consulting & Member | AMCI’s Board of Directors. The email came out of the blue, from a really strong association executive that I interviewed a few months back who wasn’t the right fit for the professional society leadership role I tried to fill.

Proposal 150