The Hourglass Blog

JANUARY 16, 2011

One thing we discovered early on was that everyone in our self-selected group of volunteers that make up the WSAE Innovation Task Force—all association execs and staffers of one stripe or another—had a slightly different perspective on what innovation was and what it should be doing inside their associations. Management.

Innovation 40

Innovation millennials Leadership Process 40

Reid All About it

OCTOBER 18, 2019

The weekly list of free educational events and resources for the association community… Here’s one for the accidental project managers. If you’ve ever been in charge of a technology implementation project without the benefit of project management experience, then you know what a wild ride it is. CAE credit.

North Carolina 34

North Carolina Education Project Communications 34

Slice-Works

FEBRUARY 6, 2014

Do they read articles or white papers more than email? Do certain personas prefer traditional print media over electronic sources? Communications Strategy | Marketing | Technology | Publishing |Branding | Association Management | Organizational Strategy | Content Development | Social Media.

Content 28

Content Social Media Marketing Review 28

.orgCommunity

FEBRUARY 25, 2019

Technology creates paradoxes that are as upside down as Alice’s adventures in Wonderland. You can strengthen anecdotal information with research such as member needs surveys, white papers and case studies. Mine the invaluable data in your association management system. Don’t forget social media.

Marketing 68

Marketing Case Study eBook Social Media 68

Membership Marketing

MARCH 11, 2010

In these tough times associations have looked to improve their efficiency and do more with less. As a result, we have had a number of new groups come on board because Avectra's association management software helps them do that (Ispoke with one client who says it saves him a day of work each week so he can focus on other things).

Marketing 40

Marketing Price Survey Revenue 40

Off Stage

JUNE 25, 2009

By and large, the WAV group articles are about important industry stuff—trends, technology, economy. Articles are short, and bigger issues are addressed in helpful ‘white papers’ (which, by the way, are an effective communication tool for your members—if you don’t know about them, go to Wikipedia or click here ).

Newsletter 40

Newsletter Mississippi Social Media Video 40

Association Subculture

DECEMBER 2, 2009

Management book after study after thesis after white paper on leadership has never even come close to detailing what an organization could or should be like the fiction of Star Trek does. Shelly kept up the fast pace by diving head-long into her career in the world of association management. management. (3).

Leadership 100

Leadership Course Conference United States 100