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Does your association value job boards as much as your members do?

YourMembership

A recent Community Brands study shows that job opportunities are one of the most important benefits to members, yet associations have work to do in this area. According to the Community Brands Member Engagement and Loyalty Study, job opportunities rank in the top 10 of most important benefits to members of professional associations.

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Ringing the Bell for Member Engagement

YourMembership

Member engagement played a big role in the content that was presented in the meeting’s sessions. I focused on it in my presentation “How to Build an Online Community” and received a lot of interesting feedback from those association professionals attending. Caring – if they don’t feel valued why would they stay a member ?

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The New Member Engagement Rule of Three

Smooth The Path

Their excitement is at an all-time high the moment they click join , and they are super receptive, at least, for awhile… We only have 3 emails to engage some new members. We only have 3 days or 3 weeks to engage some new members. We may only have 3 touches total to engage some new members.

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Do You Need a Member Engagement Strategy?

Smooth The Path

You can significantly increase member engagement with a Member Engagement Strategy. The Member Engagement Strategy is a research-backed process that delivers a customized roadmap for member engagement that busy staff can implement and members love. Are you interested?

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Low Member Engagement is not Necessarily a Sign of Unhappiness

Smooth The Path

Their level of engagement depends on all the other competing demands on their time and attention as well as the perceived value of increasing their engagement. In recent interviews with association executives, many said how they define member engagement depends on the individual member.

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The Formula for Member Engagement

Smooth The Path

The new member engagement rule of three. Who are the Stephanies in your association? The post The Formula for Member Engagement appeared first on Smooth The Path. Good moods are contagious at conferences.

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Who is Solving the Member Engagement Problem?

Smooth The Path

“Who is helping to solve the member engagement problem?”, ”, an association CEO and big thinker in our industry asked me yesterday. Many indicators point to a member engagement problem for associations. The associations with the most member engagement systematically work on VEB.