Reid All About it

FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. Copyright infringement?

Newsletter 266

Newsletter Certificate Denver Case Study 266

Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. The blog recommends roasted potatoes with dill as a side. Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272

Maryland LMS Revenue Strategy 272

GrowthZone

JANUARY 10, 2023

You must collect email addresses for your audience. Email sits in someone’s inbox until they read it or delete it. But how do you collect this contact info so you can email your audience? You have to offer lead magnets to grow your email list. Part of the deal is you get to send them additional emails.

Social Media 148

Social Media Newsletter Tips Tools 148

Reid All About it

NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Please email me if you have something to discuss. Engagement marketing. Pierre PARtnership Award deadline today. Don’t subscribe?

Tools 272

Tools Strategy Revenue Technology 272

Spark Consulting

AUGUST 3, 2022

We’re at the midpoint of the Top 10 All-Time Spark blog posts, with #5: 10 Tips for Creating an Effective Marketing Piece. It’s fun and energetic and, in addition to gaining a little knowledge, the participants also get to see a big library of marketing samples in person. Their renewal rate had dropped to about 65%.

Tips 195

Tips Marketing Sample Library 195

Higher Logic

JULY 12, 2018

In the survey we did for our recent State of Marketing Automation: Association Benchmark Report , we asked associations what additional marketing automation features they’re using. Without these features, it’s difficult to make your marketing automation campaigns shine. Web tracking.

Marketing 205

Marketing Social Media Survey Tools 205

NXUnite

FEBRUARY 19, 2024

For example, with analytics, care teams can automate targeted outreach efforts to complete the following care objectives: Preventive care and screening reminders. A Mini Guide + Examples appeared first on NXUnite by Nexus Marketing. Although the EHR is a reliable management solution, not every country has fully implemented it.

Examples 130

Examples Analysis Software Library 130

Higher Logic

MAY 20, 2020

Survey your members or repurpose existing content from your blog and other resources for new topics that interest your members. Try hosting weekly or monthly meetings, instead of sending out lots of emails, to create more personal relationships with your members. Want to learn more about automating your email communications ?

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

Reid All About it

SEPTEMBER 1, 2023

Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download. Sticking with MGI for a moment, Tony Rossell explains how MGI survey participants made a successful case for increasing their membership marketing budgets.

Revenue 227

Revenue Survey Education Strategy 227

NXUnite

MARCH 18, 2024

When it comes to fundraising and marketing, your nonprofit needs to maximize its revenue in order to fund its important work. For example, send an email newsletter about the importance of major gifts to the group that prefers to receive messages this way. Email automation will make it easy to communicate regularly with donors.

Tips 130

Tips Newsletter Communications Examples 130

Higher Logic

JUNE 14, 2018

That’s a little harder to do when it comes to resources, so we wanted to make it easier for you and create a trusty list of blogs and podcasts that we follow for updates about communities and marketing automation. Their blog articles are well-researched and very in-depth. Marketing Automation.

Marketing 116

Marketing Social Media Houston Resources 116

GrowthZone

DECEMBER 14, 2021

Online marketing scales. With online marketing, you can have dozens or even hundreds of prospects that know, like, and trust you in your pipeline or funnel. Once you have their name and email address, along with permission to email them, they become a lead. The third email is based on scarcity and fear of missing out.

How To 78

How To Process Social Media Marketing 78

Reid All About it

MARCH 10, 2023

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them.

Committee 195

Committee Education Software Technology 195

Reid All About it

SEPTEMBER 29, 2023

Marketing to younger generations. If you’re trying to figure out how to market to Gen Z and millennials, Mercury Creative Group explains how to build an association brand that attracts and retains younger members. Why travel to a conference if most of the experience feels like an online meeting? On the side, garlicky bok choy.

Revenue 272

Revenue Innovation Education Tools 272

Higher Logic

JANUARY 29, 2019

It's only been a focus for the past few decades and, unlike more traditional disciplines like marketing and finance, you can't go to school and major in it. Read this : Blog Post - 5 Steps for Evaluating and Optimizing Your Member Engagement Strategy. These numbers seem pretty dismal. Match their needs with the benefits you can offer.

Member Engagement 257

Member Engagement Strategy Tools Content 257

Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Either you have it or you don’t but you have to produce anyways. Event safety.

St. Louis 341

St. Louis Technology Strategy Conference 341

Higher Logic

FEBRUARY 7, 2019

Can we talk about how glamorous the life of a marketer is for a moment? …I While the role of a marketer can be incredibly interesting and rewarding, it doesn’t come without challenges. You’re not alone, you hardworking marketer, you! As HL Marketing Specialist Amie Perrott put it: “ The staying up-to-date battle is real.

Marketing 149

Marketing Video Resources Content 149

Reid All About it

MAY 7, 2021

Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve. If you’re a home cook, check out the weekly In The Kitchen posts on my Grabbing the Gusto blog. Quick hits. Transactions Corp.

Technology 370

Technology St. Louis Strategy Products 370

Higher Logic

FEBRUARY 4, 2020

Your online community, AMS, CMS, marketing platform, and other tools should all be integrated and have the ability to talk to each other, passing data back and forth to make your strategy more robust and cohesive. It’s a struggle, but it’s not going to get any less competitive. Is it because they just don’t want to? No, probably not.

Communications 287

Communications Tips Content Tools 287

EventMobi: Association Events

SEPTEMBER 21, 2023

In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter? Acquiring new members comes with upfront costs, especially those tied to marketing. Engage your members.

Strategy 130

Strategy Software Social Media Discount 130

Reid All About it

JANUARY 7, 2022

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Subscribe to Blog via Email.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

Reid All About it

NOVEMBER 24, 2023

Next gen marketing. Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email. Email Address: Subscribe If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled.

Arlington 261

Arlington Los Angeles Atlanta Technology 261

Reid All About it

FEBRUARY 21, 2020

Joe Williams, Content Marketing Institute ). We eat collards just about every week since they’re one of the best-looking vegetables at the farmers market during the cold season. We all want to be fair and inclusive, but biases are natural and inevitable. I’m not surprised. Another reason I love my freelance life. Yes, they do.

DC 221

DC Washington Content Education 221

Reid All About it

MAY 3, 2019

Hear about 20+ helpful freemium, low-cost, and game-changing solutions out there to make your job easier—tools that can automate your workday and make connecting online easier. Learn how to overcome barriers to embracing new technologies and see a real-world example of the impact automation can make. 1 CAE credit. More info/register.

Tucson 262

Tucson Phoenix Products Tools 262

AvidXchange: Association Management

AUGUST 17, 2023

The AvidXchange Podcast Network just posted a new episode of its “Middle Market Report” program. Tran and Woytek believe automation helps improve job satisfaction and employee retention. JARETT TRAN Welcome to the Middle Market Report podcast. Transcripts are generated using speech recognition software and may contain errors.

Association Management 130

Association Management Survey San Francisco Technology 130

Reid All About it

FEBRUARY 14, 2020

Presenters: Sofia Leiva, Marketing Programs Manager, 3Play Media. Georgia McGoldrick, Product Marketing Specialist, 3Play Media. The weekly list of free educational events and resources for the association community… This got me thinking and maybe it will get you thinking too… How do you measure progress in your career?

DC 243

DC Content Education Washington 243

Reid All About it

FEBRUARY 16, 2024

Lately, I’ve noticed more discussion during events and on blogs about community. Over on the Mariner Management blog, Chelsea Killam of Easy Tiger Insights shares cost-effective strategies for collecting member feedback. by Daniel Zagales, Datanami More workers want to change jobs, but the market is getting tougher. |

Case Study 266

Case Study Newsletter Strategy Revenue 266

Reid All About it

JULY 21, 2023

I like Benedict Evans’ historical approach to AI and the automation of work. He reminds us that “every time we go through a wave of automation, whole classes of jobs go away, but new classes of jobs get created.” Host: Omnipress Speaker: Tracy Grzybowski, Director of Marketing, Omnipress Thu 7/27 at 12 p.m. – More info/register.

Atlanta 195

Atlanta millennials Price Technology 195

Reid All About it

JUNE 23, 2023

Marketing benchmarks. Mighty Citizen assessed the marketing maturity of 450 mission-driven organizations. Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email. Our AI future. Event apps. I hope not. Fri 6/23 at 12 p.m.

Metro 195

Metro Strategy Technology Marketing 195

Reid All About it

SEPTEMBER 15, 2017

Because of the growing use of platforms like Slack, Daly believes “email is suddenly enjoyable again.” Slack non-users may not agree, but growing an email list is one of the smartest marketing moves an organization can make. Using Marketing Automation to Grow Event Registration. Keep an eye on rasa.io

Raleigh 203

Raleigh Arlington Social Media DC 203

Association Analytics

AUGUST 14, 2023

A simple first step would be to complete a time study of all your tasks to determine what you might want to automate. For example, if you’re a marketing specialist, you might ask the tool to help compose tweets for podcast promotions or come up with a few subject lines for your emails.

San Diego 317

San Diego Las Vegas Seattle North Carolina 317

Higher Logic

DECEMBER 5, 2019

If you want your marketing emails to earn a home in the right inbox, you’ll need more than brilliantly crafted content and personalization working for you. Those factors have the potential to pay off when your email hits the inbox and is opened, but what if it doesn’t make it that far? What is Deliverability?

Email Marketing 156

Email Marketing Tips Marketing Content 156

NXUnite

MARCH 22, 2024

However, there are a lot of options on the market and not all of them provide the same level of support or effectiveness. This often includes everything from registration, event marketing, and event reporting. Event Marketing Many platforms offer marketing tools that will assist in growing your total registration and attendance.

Software 130

Software Event Planning Tools Cost 130

Associations Now

FEBRUARY 11, 2020

Also: Become more efficient with digital automation tools. When it comes to marketing, an in-your-face approach is a common one—think loud TV commercials or emails aggressively pushing a product. But these mass marketing techniques are no longer effective , argues Mahnoor Sheikh on the Sprout Social blog.

Marketing 95

Marketing Case Study Newsletter Content 95

Reid All About it

AUGUST 11, 2023

Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email. Email Address: Subscribe If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Caputo, J.D. 1 CAE credit.

Chicago 195

Chicago Certificate Marketing Content 195

Reid All About it

NOVEMBER 9, 2018

The weekly list of free educational events and resources for the association community… If you use Creative Commons photos from Flickr for your blog, keep an eye on this developing story from Ernie Smith at Associations Now. It’s not too late to implement some of the advice provided by Fíonta on their blog. Tue 11/13 at 12 p.m.

Chicago 174

Chicago DC Washington Software 174