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FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. More info/register.

Newsletter 266

Newsletter Certificate Denver Case Study 266

Reid All About it

MARCH 1, 2024

TopClass LMS shares another recap of a session from the Learning Business Summit. When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. Advertising. Have you heard of Connected TV (CTV) advertising ? 1 CAE credit.

Education 256

Education New Hampshire Tips Technology 256

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FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations. I’m hoping to somehow. Learning subscriptions.

DC 261

DC Washington Member Engagement Innovation 261

Blue Sky eLearn

JANUARY 14, 2019

What are the best ways that your organization can step up its online strategy in order to acquire more members? When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities. An e-book in return for a newsletter subscription.

Strategy 157

Strategy Social Media Discount Newsletter 157

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APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. Blue ocean strategy. AI vs human interactions. 2024 membership pains. Gamification at events.

Revenue 256

Revenue Price Denver Tools 256

Blue Sky eLearn

JANUARY 14, 2019

What are the best ways that your organization can step up its online strategy in order to acquire more members? When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities. An e-book in return for a newsletter subscription.

Strategy 150

Strategy Social Media Discount Newsletter 150

Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. After completing a few writing jobs, I have room for more client work in my schedule. Please email me if you have a piece you’d like to discuss.

Certificate 281

Certificate Price Tools Technology 281

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OCTOBER 4, 2019

When you’re selecting technology, like a learning management system (LMS), there’s so many ways you can botch the decision, mostly because you don’t know what you don’t know. WBT Systems suggests ten factors you should consider while developing requirements for your new LMS. LMS Success: Keys to Building Participation and Revenue.

LMS 186

LMS DC Social Media Washington 186

Reid All About it

NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Engagement marketing. GrowthZone shares strategies for selling your board (or boss) on the need for a new AMS. Board buy-in on tech.

Tools 272

Tools Strategy Revenue Technology 272

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NOVEMBER 24, 2023

TopClass LMS explains how an awareness week gives your members a chance to feel good about themselves, the work they do, and their professional community, and attracts the attention of people who might want to learn more or join your industry. Next gen marketing. Off-topic Practical philosophy. More info/register. 1 CMP credit.

Arlington 261

Arlington Los Angeles Atlanta Technology 261

Reid All About it

AUGUST 18, 2023

TopClass LMS suggests offering peer-to-peer online learning programs. Fri 8/18 at 4 p.m.* – The Medici Effect: What Elephants and Epidemics Can Teach Us About Innovation (Book Discussion) Why do so many world-changing insights come from people with little or no related experience? Daughtry, M.Ed., 1 CAE credit. . 1 CAE credit.

Certificate 195

Certificate Education Revenue Marketing 195

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MAY 12, 2023

I’m tired of experiencing FOMO for this one, so I’ve already got my flight booked for Denver. The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. Learning business. Membership tiers. Newsletters. to 2:45 p.m.

Chicago 200

Chicago Newsletter Mooc Education 200

WBT Systems

SEPTEMBER 12, 2017

They’ll have additional opportunities to connect with other attendees while being exposed to your LMS and online learning programs. Cannibalization is people’s biggest fear of the hybrid space,” says Jennifer Kush, PCMA’s director of experience marketing. “It Use your LMS to regulate access for different users to conference materials.

Conference 210

Conference How To LMS Newsletter 210

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MARCH 17, 2023

But excellent content isn’t enough to gain market share. They surveyed 100 associations about revenue growth strategies, business development practices and skills, risks and obstacles to growth, reporting and metrics, and performance of membership, events and non-dues revenue programs. Content is a commodity, says WBT Systems.

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

AUGUST 4, 2023

But when I read her book, Quiet , my entire striving life up to that point made sense. TopClass LMS explains how online education programs can help increase member engagement. Quick hits Five things to do to heat up your content marketing game during the summer lull. How can we design an executable learning strategy?

Atlanta 195

Atlanta Price Revenue Denver 195

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APRIL 30, 2021

I think one had an AMS, CMS, and LMS project on the horizon. Presenters: Lowell Aplebaum, CPF, FASAE, CAE, Professional Facilitator CEO & Strategy Catalyst, Vista Cova, LLC. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). Multi-system implementation. Yikes, I can’t even imagine.

Education 354

Education Technology Strategy Revenue 354

WBT Systems

FEBRUARY 13, 2018

46 percent more likely to be first to market. Embed learning into strategy. Dedicate library space in the office where employees can read, find books, and gather for book club discussions. At Patreon, employees receive a reading stipend to spend on one or two books per quarter. Obstacles to learning are removed.

How To 155

How To LMS Learning Management System Course 155

Reid All About it

SEPTEMBER 4, 2020

Learn how virtual events can be part of a meaningful data-driven content strategy. Virtual braindates are knowledge-sharing conversations that you book with others to have one-on-one or in small groups, right here on Braindate. Sylvie di Giusto, CSP, C-Suite Advisor, C-Suite Book Club. Michael Hoffman, CEO of Gather Voices.

Montana 322

Montana LMS Revenue Recruiting 322

Reid All About it

MARCH 25, 2022

Professional development market potential. MemberSuite describes how a proactive data strategy can keep you in touch with members and customers no matter where they move. Thorben Grosser, VP of Product Marketing & Events, EventMobi. Book Club: The Art of Gathering. Member profile data. Generation N. Host: EventMobi.

Revenue 195

Revenue Content Virginia Technology 195

WBT Systems

MAY 23, 2017

Learning is part of their character and they seek it out wherever they can find it by: Reading blogs, articles, reports, tip sheets, white papers, ebooks, and books. Attending virtual or in-person conferences, discussion groups, and book clubs. You could even use a widget in your LMS to feature a Learning Tip of the Day.

How To 210

How To LMS Tips Class 210

Reid All About it

JANUARY 28, 2022

Join this engaging conversation as Vince Caldwell leads us through the latest and best new business books on the market and shares his advice for young professionals along the way. Presenter: Chris Klauda, Senior Director, Market Insights, STR. Addressing Burnout: Strategies for Leaders During The Great Resignation.

Newsletter 195

Newsletter Survey Team Software 195

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JANUARY 19, 2018

Marketing General Inc. is inviting associations to participate in their 10th annual Membership Marketing Benchmarking Survey. Bill Gates read a book a week. Have a subscription strategy: why a monthly service could be a savvy play for associations. 3 Strategies to Future-Proof Your Association. Wolcott, Quartz ).

LMS 174

LMS Price Revenue Technology 174

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JULY 30, 2021

Why niche communities are the future of social media marketing—associations should have an advantage here. Writing as a Thought Leadership Strategy. Writing is one of the most powerful strategies for establishing thought leadership, increasing visibility and credibility, and growing your business. Ronn Levine, SIIA ).

Newsletter 195

Newsletter Certificate Technology Strategy 195

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MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Our topic this month is association engagement with Amanda Lea Kaiser, author of Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community. 1 CAE credit. More info/register. 1 CAE credit. .

Chicago 205

Chicago Education Certificate Revenue 205

Reid All About it

OCTOBER 9, 2020

Luring members/customers to your LMS. WBT Systems says, “The LMS is the workhorse for the professional development team, but it has many more uses beyond hosting online courses.” They share ten ways to encourage members and prospective customers to browse through the educational programs you offer via your LMS.

Utah 370

Utah LMS Conference Technology 370

Reid All About it

MARCH 25, 2016

This week, Beth Brooks, CAE, President & CEO of the Texas Society of Association Executives, will join host KiKi L’Italien to discuss her new book, The New CEO’s Guide: Advice for the First-time, Aspiring, or Current Association Executive. Host: ASAE Marketing Section. – Association Chat on Blab. Wed 3/30 at 12 p.m.

LMS 170

LMS Pennsylvania Committee Email Marketing 170

Reid All About it

MARCH 25, 2016

This week, Beth Brooks, CAE, President & CEO of the Texas Society of Association Executives, will join host KiKi L’Italien to discuss her new book, The New CEO’s Guide: Advice for the First-time, Aspiring, or Current Association Executive. Host: ASAE Marketing Section. – Association Chat on Blab. Wed 3/30 at 12 p.m.

LMS 150

LMS Pennsylvania Committee Texas 150

Reid All About it

JANUARY 18, 2019

The weekly list of free educational events and resources for the association community… Maddie Grant and Jamie Notter have a new book coming out, The Non-Obvious Guide to Employee Engagement. The book presents a provocative alternative solution to one of the biggest problems in workplaces: declining employee engagement.

DC 293

DC Washington Member Engagement Content 293

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JANUARY 17, 2020

WBT Systems shares 11 issues that should be on every association’s radar in 2020 and beyond , especially those offering online learning programs, including learner self-reliance, market expansion, competition, learning pathways and more. Bill Cushard, Director of Marketing, ServiceRocket. More info/register. Wed 1/22 at 12 p.m.

Arlington 243

Arlington San Diego San Francisco DC 243

WBT Systems

NOVEMBER 28, 2017

First, you have to understand the needs of the different segments of your market. Then, inventory your existing content to see where you fit in the market and what approach you should take. Don’t rely solely on your volunteer leaders for information about market needs. Is there a segment of the market they’re not serving?

How To 204

How To LMS Video Class 204

Reid All About it

JUNE 14, 2019

26 percent of American adults haven’t read even part of a book within the past year. I came upon a quote this weekend that sums up the state of reading in my house: “Every morning, I have woken up knowing that I will never run out of books to read. Why Content Marketing Is Key in B2B Lead Generation Efforts. . –

Fort Worth 170

Fort Worth Tips Dallas Social Media 170

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OCTOBER 22, 2021

Content marketing. Edelman surveyed nearly 3,600 management-level professionals who consume thought-leadership content so they could help marketers understand how to break through the noise , when to use thought leadership and what B2B audiences want to see from companies. Michelle Schweitz, Marketing Manager, Community Brands.

San Diego 195

San Diego Education Social Media Content 195

Reid All About it

MARCH 22, 2019

They advise associations to “ rethink how you approach needs assessments if you wish to develop and deliver relevant, useful education that meets existing market needs and anticipates future needs.”. A new AR app puts women back in the history books. Integrating Your AMS & LMS: Bridging the Gap. Fast Company ). Here’s why.

Arlington 170

Arlington DC Washington LMS 170

Reid All About it

NOVEMBER 6, 2020

MGI’s 2020 Membership Marketing Benchmarking Report found a correlation between innovative associations and membership growth. Learn how to scale your community for a global market and adopt a better appreciation and mindset when addressing a global audience versus a single regional language approach. Innovation and membership growth.

Learning Management System 285

Learning Management System Education Communications Technology 285

Reid All About it

APRIL 1, 2022

With all the job- and career-hopping going on right now, it’s a good time for associations to extend their marketing and educational efforts to career changers. Listen to the end to hear his book recommendations. Presenter: Kevin Whorton, president, Whorton Marketing & Research. Career changers. 1 CAE credit. 1 CAE credit.

Revenue 195

Revenue Technology Education Video 195

WBT Systems

MAY 15, 2018

The global corporate online training market is expected to grow by nearly 10% annually over the next five years. that we’re hosting with our friends at Talented Learning: How to Scale Online Learning: B2B Market Strategies for Associations. Companies won’t have to invest in course development, instructional designers, or an LMS.

Education 155

Education Mooc Course Revenue 155

Reid All About it

APRIL 21, 2017

Over the last year, Ben Martin CAE has been covering the moves of private equity firms in the association technology market on his theNird.org blog—the “NIRD” stands for Not-for-Profit Investments Research Department. Switching focus now: are you getting the most from your investment in your learning management system (LMS)?

DC 170

DC Chicago Washington Learning Management System 170