Reid All About it

NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Host: Professionals for Association Revenue Wed 11/8 at 12 p.m. Please email me if you have something to discuss.

Tools 272

Tools Strategy Revenue Technology 272

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NOVEMBER 12, 2021

7 Ways to Recruit and Retain Revenue Generating Talent During the Great Resignation. Learn how associations, nonprofits, and other purpose driven organizations can best leverage themselves when recruiting revenue generating talent in this unprecedented competitive market place. Recover the Value of your Event Content.

Recruiting 195

Recruiting Recruitment Survey Revenue 195

Reid All About it

JANUARY 8, 2021

At ASAE, Warren Hoffman of the Association for Jewish Studies explains how they priced their virtual annual meeting. This case study will help you make an effective argument for appropriate pricing. Content curation tips and examples to fill your editorial calendar. Jodi Harris, Content Marketing Institute ).

Las Vegas 370

Las Vegas Case Study Conference LMS 370

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JULY 21, 2023

Post-Lockdown Membership Recruitment (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! . – Hear tips to recruit and retain these generations.

Atlanta 195

Atlanta millennials Price Technology 195

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JANUARY 22, 2021

WBT Systems suggests putting on your behavioral scientist hat if you want to recruit and engage volunteers while virtual fatigue is running rampant. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Because there’s always time to learn, right? Virtual volunteer fatigue.

Innovation 370

Innovation Communications Education Strategy 370

Association Analytics

FEBRUARY 14, 2022

Revenue growth driven by improved membership numbers, increased product sales and optimized marketing reach and effectiveness. This will help increase membership and revenue. Revenue – Seeing data in real-time enables you to maximize your marketing initiatives. This will save time and money. Leverage the community.

How To 169

How To Case Study Cost Revenue 169

Reid All About it

JUNE 9, 2023

Raymond Carver, “Rain” Non-dues revenue. Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Actually, this is a good idea when writing any content. But We Want Your Sponsorship How can an association build non-dues revenue and member engagement all at once?

Revenue 205

Revenue Content Chicago Leadership 205

Reid All About it

SEPTEMBER 25, 2020

Ryan Costello at Event Farm says great content alone doesn’t make for a great virtual conference experience. 5 unusual ways to find new inspiration for content. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. PIA Case Study, Rethinking Your Membership Plan.

Case Study 285

Case Study Content Montana Price 285

Reid All About it

APRIL 14, 2023

Hear details from a case study organization that has turned this pattern around. Join to share your experiences with volunteer recruitment successes and challenges, volunteer platforms/coordination, micro-volunteering, volunteer burn out, and all things volunteering. Is Content AI a Game Changer? 1 CAE credit.

Leadership 195

Leadership Education Revenue Strategy 195

Reid All About it

JULY 24, 2020

Boost Membership & Non-dues Revenue in a Virtual World with Open Communities. Find out how opening your online community to the outside world can bolster member engagement, increase non-dues revenue, drive prospecting, reinvent content strategy and elevate your hybrid events in this newfound virtual era. Tue 7/28 at 3 p.m.

Montana 259

Montana Revenue Case Study Conference 259

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FEBRUARY 19, 2021

They also describe how credentialing programs can help your association increase member engagement and revenue. Conference content. Membership recruitment. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. I love Marketing General Inc.’s Quick hits. Host: ASAE.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

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NOVEMBER 13, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Indy officials will discuss their $7 million in safety enhancements, tactics towards devising a strong health mitigation plan, and a case study on a successful event from start to finish. More info/register. 1 CMP credit.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

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FEBRUARY 5, 2021

Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts.

San Diego 370

San Diego Price Strategy Education 370

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APRIL 23, 2021

Content strategy. A content strategy can help you break down department silos and provide a framework for all the content coming out of your association. Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started.

Revenue 370

Revenue Strategy Content Education 370

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NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Sean Soth, Founder & Leadership Advisory Board Chair, Professionals for Association Revenue Wed 11/15 at 2 p.m. Elliott Co.,

Certificate 281

Certificate Price Tools Technology 281

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FEBRUARY 23, 2024

Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. Host: Professionals for Association Revenue Speaker: Susan Borke, Principal, BorkeWorks Wed 2/28 at 11 a.m. Digital initiatives. 1 CAE credit. More info/register. CAE credit. 1 CAE credit.

DC 261

DC Washington Member Engagement Innovation 261

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MARCH 12, 2021

This investment can produce great returns to retention and revenue.”. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The Three C’s of Digital Marketing Success: How to Simply Create, Co-Create and Curate Content to Engage Your Audience and Drive Real Results.

Nashville 370

Nashville LMS North Carolina Recruiting 370

Reid All About it

MARCH 5, 2021

WBT Systems explains how these boxes enhance the online course experience and provides ideas for box content and logistics. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

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MARCH 11, 2016

Hear how digital events helped four associations increase engagement and brand awareness, and drive membership, attendance, and revenue. Learn how to present a business case to your leadership for adding digital events to your offerings. How to Turn Your Webinars into Self-Paced, Revenue-Generating Courses . Thu 3/17 at 12 p.m.

Raleigh 150

Raleigh Case Study Project Revenue 150

Reid All About it

JULY 17, 2020

MemberSuite identifies five strategies for engaging members during this next phase of the pandemic crisis : content, education, community, volunteering and causes. Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset. The future for CRPs. CAE credit.

Montana 341

Montana Revenue Strategy Conference 341

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JUNE 2, 2023

Someone who fills out a form to download content is NOT a lead. They’re interested in the content, that’s it. Instead, nurture them with related content. Host: Grip Speakers: Abi Cannons, Senior Product Marketing Manager, Grip Matt Coyne, Chief Content Creator, Waves Connects Panos Moutafis, CEO & Co-Founder, Zenus Inc.

Technology 195

Technology Chicago Education System 195

YourMembership

FEBRUARY 27, 2014

The side effects of this change are: A loss of traditional revenue generated by membership dues. We recently published a case study featuring Ewald Consulting , one of the largest AMC’s we work with at YM. Please take a moment and download this case study. How to identify and implement non-dues revenue vehicles.

Case Study 150

Case Study Arizona Social Media Revenue 150

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SEPTEMBER 17, 2021

Bruce Rosenthal and Jeffrey Schottland advise associations to offer exclusive content and lead generation opportunities to sponsors. They describe how the American Public Transportation Association’s Knowledge Hub delivers sponsored educational content to members. Content distribution: everything you need to know right now.

Content 195

Content LMS District of Columbia Tips 195

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OCTOBER 15, 2021

Ann Smarty, Content Marketing Institute ). How to do a website content audit: a step-by-step guide with examples. Fri 10/15 at 12 p.m.* – Developing Highly Profitable New Product Revenue Streams by Leveraging Existing Event Assets. Learn how to create authentic engagement using real video content. Tenenbaum, Esq. ).

Revenue 195

Revenue Committee Strategy Technology 195

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JANUARY 10, 2020

Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Per study, women don’t self-promote as much as men. Take away key criteria for selecting the right format for the right content. Elise Dopson, Databox ). 1 CAE credit. More info/register. 1 CAE credit.

LMS 243

LMS Software Chicago Washington 243

Reid All About it

MAY 8, 2020

Bring your own case studies, observations and burning questions to share in this interactive “group therapy” session on the COVID-19 crisis. Keith Skillman, CAE (moderator), senior research and content advisor, ASAE: The Center for Association Leadership. Content Forum Weekly Community Chat. Host: Content Forum.

North Carolina 221

North Carolina Montana Conference Revenue 221

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JULY 16, 2021

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

Revenue 195

Revenue Video Strategy Industry 195

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OCTOBER 1, 2021

Learn how to create authentic engagement using real video content. Business leaders agree that virtual events are a vital component of their future event strategy, whether they’re gathering people to train, recruit, or entertain. Five Key Content Models That Engage Sponsors and Members. . Tue 10/5 from 10:30 a.m. 1 CAE credit.

LMS 195

LMS Conference Technology Content 195

Association Freak

APRIL 28, 2022

Weak recruitment and retention had brought the Club close to crisis. . They relied on a lot of free content. Should they make more of that content paid? For another example of Way to Play in action, see: How SAE Multiplied Non-Dues Revenue 10X.). . Created powerful content and messaging for recruitment and renewal.

Chicago 72

Chicago Class Recruiting Recruitment 72

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MAY 1, 2020

Pair his post with this one from Northstar Meetings Group: 17 ideas for incorporating revenue-generating opportunities into your online meetings, conferences and webcasts. Explore strategies for generating revenue through sponsorships, partnership and other sales opportunities through virtual events. Host: Content Forum.

North Carolina 273

North Carolina Revenue Strategy Education 273

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JANUARY 18, 2019

They provide an action plan to increase engagement, even if you’re not “in charge” of engagement, along with case studies of organizations that have successfully shifted their cultures. WBT Systems recommends partnering with member companies to design and deliver learning content so they don’t send their employees elsewhere.

DC 293

DC Washington Member Engagement Content 293

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MAY 12, 2023

shares 15 ways to improve your newsletter content and delivery. How to Generate Revenue for Advocacy Efforts Learn about strategies and best practices for generating revenue for association advocacy efforts. But do you? Virtual for in-person attendees. No plan, no progress. With podcasts, I’m like a ghost in the room.

Chicago 200

Chicago Newsletter Mooc Education 200

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FEBRUARY 26, 2021

They explain why you’re having a tough time recruiting volunteers and how you can enhance the value of the volunteering experience. The seven biggest mistakes in membership recruitment. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Quick hits. More info/register.

Recruiting 329

Recruiting Recruitment Project Technology 329

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DECEMBER 8, 2023

Host: Impexium MC: Donna Gandt, Chief Revenue Officer, Impexium & Billhighway Tue 12/12 at 10:30 a.m. – Learn about the process of planning, executing, and optimizing member-generated video campaigns to achieve revenue-based outcomes. Attend as many or as few sessions as you wish—sessions described below. More info/register.

Strategy 272

Strategy Video Technology Innovation 272

Association Adviser

APRIL 16, 2013

As my colleague Bob Burris is fond of saying, “ It’s a different brand of ball being played out there ,” whether you’re recruiting or retaining members, selling advertising, sponsorships and exhibit space, or building out your professional education programs. Improving revenue consistency and forecasting. Live Events.

Revenue 60

Revenue Georgia Social Media Maryland 60

Reid All About it

NOVEMBER 5, 2021

WBT Systems wrestles with that question and comes up with several situations where it’s okay, and not okay, to give away educational content. Publications: How are Societies Approaching Innovation and Revenue Diversification? Mishka Rehak, Content Lead, Matchbox Virtual Media. Education pricing. When is “free” okay?

Survey 195

Survey Revenue Price Team 195

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APRIL 15, 2016

EDT*- Recruiting and Retaining Talent (Virtual Lunch). Learn what companies are doing in the association management community to recruit high performers with positive attitudes and how to build a loyal, high performing team resulting in higher retention rates for your AMC. Measuring: Banner Ad Programs for Revenue & Insight.

LMS 150

LMS Recruiting Recruitment Innovation 150