WBT Systems

JULY 11, 2017

When digital entrepreneurs—those who make their living selling online products and services—see a need in their market, they design a revenue-generating online course to meet that need. They also use online course marketing tactics that help them become millionaires in the process. First, they promote and sell the course.

Course 186

Course Marketing eBook Content 186

Leading Learning

MAY 19, 2022

Learning and subscription work so well together that, after offering a learning subscription at the American Speech-Language-Hearing Association (ASHA) for more than two years, the old pay-per-course model looks downright hostile to learning. So is non-dues revenue. Not every learning subscription needs to be a content factory.

Revenue 97

Revenue Price Course Content 97

MemberClicks

MAY 31, 2023

Your membership pricing is a crucial part of what retains and delights your members, while also attracting new ones. Finding that sweet spot in your membership prices isn’t easy. Especially when you factor in your operational costs, revenue goals, and enticing future and existing members. What is a Membership Pricing Model?

Price 52

Price Revenue Montana Cost 52

Association Success

APRIL 18, 2019

Associations are stronger together, how can they collaborate to create a place to develop, provide, and update certifications? What if that competitor also had a simple way to sell valuable certifications “in bulk” to your member’s employers? Their talent solutions revenue is growing rapidly (see graphs below). It’s that simple.

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Certificate Industry Marketing Price 127

MemberClicks

SEPTEMBER 29, 2022

and relying on a single revenue stream is too risky. This is where non-dues revenue comes into play. By generating non-dues revenue, you can: Grow your association’s revenue Avoid implementing higher membership dues Diversify your revenue streams. What is Non-Dues Revenue? But remember: no size fits all.

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Revenue Tips Certificate Social Media 98

Freestone

APRIL 16, 2024

There are three major benefits you’ll find in repurposing your continuing education content: Reach a larger audience Engage more learners Boost your revenue How to record and edit live presentations for online consumption One way to repurpose your content offerings is to transform live presentations into on-demand learning resources.

Education 71

Education Content LMS Library 71

Reid All About it

NOVEMBER 10, 2023

If you manage non-dues revenue programs, you’ve got to understand Unrelated Business Income Tax (UBIT) —or your association will eventually pay the price (taxes plus penalties and interest). Our panel draws on their experience with certification organizations as psychometricians, vendors, and the chair of the I.C.E.’s

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Certificate Price Tools Technology 281

Reid All About it

SEPTEMBER 15, 2023

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Get a better understanding of when it’s time to build, refresh, or sunset programs to support revenue growth.

LMS 256

LMS Revenue Arlington Education 256

Freestone

MARCH 4, 2024

An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. Consider leveraging a newsletter which highlights upcoming continuing education courses, exciting events, and special learning opportunities to show off your program.

Strategy 52

Strategy Marketing How To LMS 52

Reid All About it

MARCH 24, 2023

In this comprehensive guide to tiered and à la carte sponsorship models for in-person, virtual and hybrid events , EventMobi suggests how to price, sell and deliver sponsorships, measure ROI, and craft a post-event report for corporate partners. Non-dues revenue. Sponsorship strategy. Data-informed event planning. More info/register.

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Revenue Chicago Leadership Education 227

Blue Sky eLearn

DECEMBER 28, 2018

How vital is non-dues revenue for your association? In 1953, more than 95% of revenue for professional associations came from membership dues. Over the last few decades, the biggest driver of non-dues revenue has been technological advancements. For many, it is quite substantial. Host and sell live and on-demand virtual events.

Content 200

Content LMS Class Course 200

Crowd Wisdom

DECEMBER 6, 2023

Members look to your association to be a leader, especially when it comes to continuing education, certifications, and credentials. According to the latest Community Brands research, 51% of members prioritize both training opportunities and certifications or credentials as a top membership benefit. Course tracking.

Education 52

Education Resources Industry LMS 52

Reid All About it

MARCH 17, 2023

With for-profit and higher ed competition growing, your association’s online courses must stand out in the crowd. Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report. But excellent content isn’t enough to gain market share. More info/register.

Revenue 205

Revenue Certificate Committee Leadership 205

Disciple Media

DECEMBER 18, 2023

Our comprehensive guide delves into the steps to build a thriving online learning community around your courses, ensuring a harmonious blend of technology, collaboration, and interactive learning that resonates with the needs of modern learners. What is an online learning community?

Course 36

Course Case Study Social Media Project 36

Reid All About it

JANUARY 12, 2024

At Locus, Cory Doctorow says, “Of course AI is a bubble.” – Price Elasticity Uncovered: Insights from Data How often are price increase/decrease decisions based on opinion and fear, hampering an association’s ability to extract maximum value from our products because we’re afraid of customer attrition? .

LMS 266

LMS Member Engagement Education Revenue 266

Nimble AMS

MAY 25, 2022

TECH TIP: Attract new members by integrating Nimble AMS with YM Careers , Community Brands software designed to foster your members' careers and maximize revenue. Develop education training and certification program. Offer non-member pricing for training. Here’s how to develop your program: . Offer various learning mediums.

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Innovation Technology How To Recruiting 130

WBT Systems

SEPTEMBER 13, 2016

We have a tremendous opportunity to both diversify and expand our revenue streams while also providing a critical service to the next generation of workers (and members).”. Attracting New Members with Association Education Programs. “We

Education 150

Education Certificate LMS Learning Management System 150

Higher Logic

JUNE 4, 2019

While it’s important to generate non-dues revenue , that doesn’t mean you have to charge for every single piece of content you’re putting out there. Offer resource links to other courses and content within the webinar platform and on the webinar registration page. Also, include a link (or links) to other related content and courses.

Learning Management System 214

Learning Management System Content Course Discount 214

.orgCommunity

JULY 18, 2019

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). But, HFMA has cast that old non-dues revenue practice aside. What can we do to fill that gap?’”.

Revenue 53

Revenue Certificate Blended Learning Discount 53

Blue Sky eLearn

DECEMBER 28, 2018

How vital is non-dues revenue for your association? In 1953, more than 95% of revenue for professional associations came from membership dues. Over the last few decades, the biggest driver of non-dues revenue has been technological advancements. For many, it is quite substantial. Host and sell live and on-demand virtual events.

Content 126

Content LMS Class Course 126

Associations Now

NOVEMBER 26, 2023

Since the pandemic, associations have lowered prices and made it easier for attendees to cancel without serious penalties, making it easier for people to opt out later. One solution to this issue, of course, is to increase prices, and penalties for cancellation. “Yes, maybe you got the revenue. Vallaster told me.

Price 64

Price Certificate Course Tools 64

Reid All About it

JUNE 18, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Get a 30-minute crash course on the simple video best practices you need to know to drive more engagement than ever before. – Revenue Success from Scratch: One Association’s Story. Guest: Lesedi Lesetedi. 1 CAE credit.

LMS 369

LMS Certificate America Committee 369

MemberClicks

JANUARY 18, 2024

There are many benefits to using a membership plugin, including: Saving time Flexible customization Increased reliability Better performance With a WordPress membership plugin, you can turn your organization’s page into a source of non-dues revenue while also improving member retention and member satisfaction.

Price 52

Price Membership Management Software LMS 52

WBT Systems

FEBRUARY 20, 2018

Since some of your courses have been around forever, you wonder if it might be time to sunset an educational program or two. When an organization has limited resources, you can’t afford to invest time and money into educational programs—online courses, certifications, or conferences—that no longer meet the needs of your target audiences.

Education 160

Education How To Certificate Committee 160

Membersuite

SEPTEMBER 10, 2022

In my last post, I suggested creating a flexible membership model with a range of tiers and pricing that appeal to the different segments of your target audience. The corporate version offers licensing deals for compliance, frontline, and introductory training; professional development; and certificate programs.

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Price Discount Marketing Newsletter 135

Higher Logic

JULY 13, 2017

Flexible Online Learning and Certifications. Or, depending on your mission, you could create an online course that helps educate members about important issues like health and wellness. Award certificates to members who pass a course, or series of courses, so they can demonstrate their expertise to current and future employers.

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Directory Tips millennials Certificate 249

WBT Systems

JULY 24, 2018

Let’s not forget that online courses provide an opportunity for members to develop relationships with fellow students. Gain or maintain professional certification (12 percent). One MGI participant said their membership growth was due to “stronger digital presence and online offerings” and “growth in certification customers.”

Survey 150

Survey Marketing Certificate Education 150

Forj

APRIL 22, 2021

So, you’ve decided to invest in growing your association’s learning business to provide more value to members and bring in non-dues revenue. For example, they could assist with the search for a learning management system or consult on the pricing of your courses. Converting courses to new formats. That’s great!

LMS 172

LMS Course Price Team 172

Reid All About it

SEPTEMBER 22, 2023

Fri 9/22 at 4 p.m.* – Career Management Toolkit: Using Data to Chart Your Course, Measure Your Impact, & Further Your Career Learn how to collect and use qualitative and quantitative data to focus your work, capture your results, and propel your career forward. . Host: Professionals for Association Revenue Wed 9/27 at 1 p.m.

LMS 266

LMS Revenue Education Strategy 266

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance. Objection 1: Price.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

MAY 22, 2020

Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Moving Training and Certification Online in Less Time. Tue 5/26 at 12 p.m.

Certificate 369

Certificate Revenue Conference North Carolina 369

Reid All About it

MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Before it’s too late, establish a daily oral hygiene habit that includes flossing and purple Listerine, or pay the price. Hear ideas for collecting non-dues revenue (sponsorship, job boards, merch, etc.),

Chicago 205

Chicago Education Certificate Revenue 205

MemberClicks

MAY 30, 2023

Depending on your organization’s purpose, your ideal member profile, pricing, and benefits, some membership types may make more sense than others. Let’s explore different membership organizations, pricing models, member benefits , and how to decide what membership type is right for you.

FAQ 52

FAQ Price Discount Revenue 52

WBT Systems

JULY 31, 2018

You could also try a webinar series , mini-courses, or an online learn-a-skill challenge. A job board will attract millennials—and revenue too thanks to the employers who post positions. Offer mini-courses that introduce them to your industry or profession. They’ve built content partnerships with recruiters and PR agencies.

millennials 150

millennials Resources North Carolina Certificate 150

Reid All About it

APRIL 23, 2021

Is it a certificate program or a certification? Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Event Revenue and Sponsorship ROI. Fri 4/23 at 3:45 p.m. – The CAE Journey: Personal Development, Professional Pride. What is the CAE? How do you earn it? Tue 4/27 from 9 a.m.

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Revenue Strategy Content Education 370

YourMembership

AUGUST 15, 2016

Mobile apps are reducing waste and increasing revenue. Programmatic advertising, for example, is an innovative non-dues revenue opportunity for associations, which leapfrogs the traditional means of advertising and buyer’s guides. Price sits high in the consideration criteria when selecting technology.

Certificate 150

Certificate Price Revenue LMS 150

Reid All About it

MAY 12, 2023

Host: Certification Network Group Speakers: Katie Hall, Founder and CEO of Claira Jasmine Rockett, Deputy Director of the Inteleos Point-of-Care Ultrasound Certification Academy Bill West, MBA, ICE-CCP, EVP, Global Skills X-Change, and Chief Credential Services Officer, Cornerstone Strategies David Wilcox, M.S., Location: Chicago IL.

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Chicago Newsletter Mooc Education 200